We are seeking an experienced creative and strategic Social Media Manager to lead the digital presence of Della Township and manage the CMD s personal social media and brand communication This individual will oversee a team of creative professionals and drive content campaigns and communication strategies across all digital platforms to strengthen brand identity and engagement Key Responsibilities 1 Social Media Strategy Execution Develop and implement comprehensive social media strategies for Della Township and the CMD s personal brand across platforms such as Instagram LinkedIn Facebook YouTube and more Ensure brand consistency tone and messaging across all channels Create and manage content calendars digital campaigns and monthly reports 2 Team Leadership Coordination Lead and manage a team of 8-9 creative professionals including content creators designers videographers and ad managers Oversee all creative outputs ensuring alignment with brand standards Collaborate closely with marketing PR and product teams for campaign integration 3 Content Creative Direction Conceptualize and direct the creation of high-impact digital content - posts reels videos blogs and website material Stay ahead of trends to create engaging innovative and relevant digital storytelling Drive creative brainstorming sessions and campaign ideation 4 Brand Product Campaign Management Lead social media communication for township milestones launches lifestyle offerings and product updates Work with the design and product marketing teams to bring out the Della lifestyle narrative through impactful campaigns Manage cross-platform campaigns from strategy to execution and performance tracking 5 Digital Advertising Analytics Oversee paid ad campaigns Meta Google LinkedIn to ensure optimum reach engagement and ROI Track key performance metrics analyze engagement trends and present actionable insights Implement social listening and audience engagement strategies 6 CMD Social Media Personal Branding Curate and manage the CMD s personal digital presence highlighting leadership innovation CSR initiatives and thought leadership Coordinate with PR and communications teams for CMD media features and content collaborations Job Expectations Key Skills Requirements Solid background in leading creative teams and managing multi-platform strategies Excellent storytelling copywriting and visual communication skills Deep understanding of digital trends analytics tools and ad management platforms Strong project management and cross-functional coordination abilities Prior experience in real estate lifestyle or hospitality brands is preferred Minimum Qualification Bachelor s or Master s degree in Marketing Mass Communication or Digital Media o Certifications in Digital Marketing or Social Media Strategy will be an added advantage Minimum Job Experience 6-8 years of proven experience in social media management digital marketing or brand communication Reporting to CMD Travel Required

📌 Social Media, Social Media Manager (Mumbai)
🏢 Della Group
📍 Mumbai