Job Location Madurai Job Experience 2-8 Years Model of Work Work From Office Technologies SEO Functional Area Marketing Communications Job Summary Job Title Digital Marketing Specialist SEO Paid Ads Location Madurai Experience 3-8 Years Notice Period Immediate Mode Work from Office We are looking for an experienced Digital Marketing Specialist to join our internal team and drive ongoing performance-based marketing initiatives This role requires strong expertise in SEO Paid Ads management LinkedIn Facebook Google Bing and B2B-focused growth strategies across international markets Key Responsibilities SEO Strategy Execution Conduct complete SEO process including technical audits keyword research on-page off-page optimization Manage outreach campaigns link-building and content optimization to strengthen authority in competitive niches Implement schema hreflang and website technical SEO improvements for international targeting Track SEO performance via GA4 Google Search Console and third-party SEO tools Paid Ads PPC Management Plan execute and optimize ad campaigns on Google Bing LinkedIn and Facebook for B2B lead generation Manage monthly ad spends of 10 Lakh or equivalent international currency and optimize ROI Create and test campaign strategies audiences creatives bidding models for USA UK UAE and Australia markets Build A B testing frameworks for ad creatives and landing pages to improve conversions B2B Focused Marketing Develop tailored audience strategies for C-level executives IT decision-makers and sector-specific industries Collaborate with sales teams to align campaigns with business development goals Generate consistent qualified B2B leads through multi-channel campaigns Analytics Reporting Monitor KPIs for SEO and Ads including CTR CPC CPA lead quality authority growth and keyword ranking Create detailed weekly monthly performance dashboards with actionable insights Ensure proper tracking through GA4 Tag Manager and CRM integrations Requirements 4-5 years proven experience in SEO Paid Ads Management LinkedIn Ads Facebook Ads Google Ads Bing Ads Strong exposure to B2B marketing in UK USA UAE and Australian markets Minimum track record of managing ad spends of 10 Lakhs per month or higher Strong knowledge of all SEO processes technical SEO outreach link building content optimization Ability to independently conceptualize and manage international PPC campaigns Advanced understanding of analytics tracking systems and marketing automation tools Excellent communication and reporting skills to work with management teams Good to Have Experience with programmatic SEO data-driven content strategies and marketing automation Hands-on experience with CRM platforms HubSpot Zoho Salesforce for campaign integration Knowledge of performance-based campaign models and lead validation processes Experience Level 4-5 years in digital marketing SEO Ads dia-based with global market exposure Target Markets USA UK UAE Australia Budget Handling 10 Lakhs monthly ad spend About our Talent Acquisition Team Arumugam Veera leads the Talent Acquisition function for TechMango driving our mission to build high-performing teams and connect top talent with exciting career opportunities Feel free to connect with him on LinkedIn https www linkedin com in arumugamv Follow our official TechMango LinkedIn page for the latest job updates and career opportunities https www linkedin com company techmango-technology-services-private-limited Looking forward to connecting and helping you explore your next outstanding opportunity with us

📌 Digital Marketing Specialist (seo + Paid Ads) (Tamil Nadu)
🏢 Techmango Technology Services
📍 Tamil Nadu