About Company AERAN LAB I PVT LTD is a leading pharmaceutical company of India promoted by Dr Sanjeev Agarwal established in 2006 in the field of Diabetics Arthritis weight management orthopedics obstetrics gynaecology and dentistry Our goal is to help the community to lead healthy life by delivering quality products at affordable accessible medication that satisfy urgent medical needs Performance Marketing Manager - Duties Responsibilities Strategy Development Develop and execute performance marketing strategies to achieve business goals Define key performance indicators KPIs and set performance targets for marketing campaigns Campaign Management Manage and optimize paid marketing campaigns on platforms such as Google Ads Facebook Ads Instagram and LinkedIn Ensure campaigns are aligned with overall marketing objectives and brand guidelines Data Analysis and Reporting Analyze campaign performance data to identify trends insights and areas for improvement Provide regular performance reports to senior management highlighting key metrics and ROI Budget Management Allocate and manage the marketing budget effectively to maximize ROI Track and report on spending to ensure campaigns remain within budget Collaboration Work closely with creative and content teams to develop compelling ad creatives and messaging Coordinate with other marketing functions such as SEO social media and email marketing to ensure cohesive campaign execution Market Research Stay updated on the latest digital marketing trends technologies and best practices Conduct competitive analysis to identify opportunities and threats in the market Qualifications Bachelor s degree in Marketing Business or a related field Minimum 2-3 years of performance or digital marketing experience Proven experience managing and optimizing campaigns on Google Ads Facebook Ads and other digital platforms Robust analytical skills and proficiency in data analysis tools e g Google Analytics Excel Excellent understanding of SEO SEM PPC and other digital marketing strategies Office Timing 10A M to 7 P M Monday to Saturday Job Type Full-time Pay 22 000 00 - 30 000 00 per month Benefits Internet reimbursement Application Question s Where do you Live in Mumbai Experience Performance marketing 2 years Required Work Location In person