31 Jul
|
Highway Hub
|
Gurugram
31 Jul
Highway Hub
Gurugram
Social Media & Marketing Intern
Location: Gurugram (with regular travel to project sites)
Company: Highway Hub
About Highway Hub
Highway Hub is developing India's next generation of premium Wayside Amenities (WSAs) and integrated retail destinations along the country's high-growth expressways. Our developments bring together leading F&B;, retail, fuel, EV charging, hospitality, and travel services to redefine the highway travel experience.
Role Overview
We are looking for a creative, proactive, and execution-focused Marketing Intern to lead Highway Hub's social media presence and support on-ground marketing initiatives across our projects. This role is ideal for someone who enjoys both digital marketing and real-world brand activation, and is excited to build a consumer-facing brand from the ground up.
Key ResponsibilitiesSocial Media & Digital Marketing
Manage Highway Hub's social media presence across platforms.
Coordinate with external marketing and creative agencies to plan and execute campaigns.
Develop content ideas, campaign concepts, and engagement strategies.
Create content calendars and oversee timely content execution.
Track campaign performance and recommend improvements.
Stay updated with social media trends and identify opportunities for brand growth.
Influencer & Partnership Outreach
Identify and connect with travel creators, food bloggers, automobile influencers, and other relevant content creators.
Coordinate influencer visits, collaborations, and brand campaigns.
Build relationships with media partners and local communities to increase brand visibility.
On-Site Marketing & Activations
Plan and execute on-ground marketing campaigns at Highway Hub locations.
Coordinate with retail and F&B; brands for joint promotions, launches, seasonal events, and customer engagement activities.
Support the planning and execution of promotional events, brand activations, and customer acquisition campaigns.
Ensure smooth coordination between vendors, agencies, and brand partners during events and campaigns.
Brand Coordination
Work closely with leasing, operations, and project teams to ensure consistent brand communication across all customer touchpoints.
Assist in developing marketing collateral, signage, promotional material, and in-store branding.
Who We're Looking For
Pursuing or recently completed a degree in Marketing, Business, Communications, Media, or a related field.
Passion for social media, branding, and marketing.
Solid communication and interpersonal skills.
Creative mindset with an eye for content and design.
Highly organized with the ability to manage multiple projects simultaneously.
Comfortable travelling to project sites and managing on-ground activities.
Familiarity with Canva, Meta platforms, or basic content creation tools is a plus.
What You'll Gain
Opportunity to build the marketing strategy for one of India's fastest-growing highway infrastructure and retail platforms.
Hands-on experience across digital marketing, influencer partnerships, events, and brand activations.
Exposure to collaborations with leading retail, F&B;, hospitality, and fuel brands.
High ownership, significant learning opportunities, and the chance to make a visible impact from day one.
📌 Social Media Marketing Intern (Gurugram)
🏢 Highway Hub
📍 Gurugram