Company Description

VETRA is a thoughtfully derived Sanskrit name meaning “cane,” reflecting our expertise in wicker craftsmanship.

We are a pioneer manufacturer of premium outdoor furniture and accessories.

The brand specializes in high-quality synthetic wicker furniture designed for all-weather durability.

Headquartered in Delhi, VETRA focuses on delivering products that combine superior quality with modern aesthetics.

We cater to hospitality, residential, and commercial segments with customized outdoor solutions.

Our portfolio includes hotel, resort, garden, and waterproof outdoor furniture designed for luxury living spaces. Role Description

POSITION OVERVIEW We are seeking a dynamic and entrepreneurial Sales Head to lead business growth in the luxury outdoor furniture segment. This role requires a strong leader with proven expertise in project-based sales, particularly within hospitality, high-end residential, and commercial spaces. The ideal candidate will bring a consultative sales approach, a strong industry network, and the ability to drive revenue while building long-term strategic relationships.

ROLE AND RESPONSIBILITIES

· Business Development & Revenue Growth: Drive new business opportunities across luxury residential, hospitality, and commercial segments · Key Account Management: Build and nurture relationships with architects, interior designers, PMC consultants, real estate developers, and hotel procurement teams · Project Sales Ownership: Manage the complete sales lifecycle from lead generation and client engagement to proposal development, negotiation, and deal closure · Market Expansion: Identify new markets, channels, and partnerships to scale the brand presence

· Pipeline & Forecasting: Maintain a robust sales pipeline, track opportunities,



and provide accurate revenue forecasts · Brand Representation: Represent the brand at industry events, exhibitions, and networking forums · Team Leadership: Build, mentor, and drive performance of the sales team; establish clear KPIs and accountability CANDIDATE PROFILE

· Experience: 8–15 years in project sales within furniture, outdoor furniture, luxury home décor, or interior solutions · Industry Exposure: Strong experience in hospitality, luxury residential, or commercial project sales · Network: Established relationships within the architecture, design, and hospitality ecosystem · Skills: Strong negotiation and closing ability; excellent communication and presentation skills; strategic thinking with execution focus · Traits: Self-driven, result-oriented, and capable of working in a fast-paced, high-growth environment · Mobility: Willingness to travel within the assigned region QUALIFICATION

· Bachelor’s degree in any discipline (mandatory) · MBA in Marketing or related field (preferred) PREFERRED BACKGROUND Candidates from leading brands such as: Loom Crafts, Weave Craft, Alcanes, Loco Design, Jaipur Rugs, Lights & Décor, Durian, Godrej Interio, Urban Ladder, Pepperfry, and other premium outdoor/import brands.

COMPENSATION & BENEFITS

· Competitive salary aligned with industry standards · Performance-linked incentives (highly competitive for top performers) · Travel and communication reimbursements · Opportunity to work with a quick-growing premium luxury brand · Strong career progression and leadership visibility WHY JOIN US?

· Be part of a high-growth luxury brand in an expanding category

· Work closely with leadership and influence business strategy

· Opportunity to build and lead a high-performing sales function

📌 Senior Sales Manager (Noida)
🏢 VETRA Furniture
📍 Noida