31 Jul
|
MALSA SUD
|
India
We are seeking a highly experienced Senior Google & Meta Ads Expert to manage, optimize, and scale paid advertising campaigns across Google Ads and Meta Ads. The ideal candidate should have a proven track record of managing high-budget campaigns, improving campaign performance, and driving profitable growth through advanced, data-driven advertising strategies. Requirements
3+ years of hands-on experience managing Google Ads and Meta Ads.
Proven experience managing and scaling high-budget advertising campaigns.
Strong expertise in Google Search, Performance Max, Display, YouTube, Facebook, and Instagram Ads.
Experience managing significant monthly or annual advertising budgets.
Strong understanding of campaign structure, keyword research, audience targeting, retargeting, lookalike audiences, bidding strategies, and budget allocation.
Proven ability to optimize campaigns based on ROAS, CPA, CTR, CPC, CPM, conversion rate, and ROI.
Experience with GA4, Google Tag Manager, Meta Pixel, Conversions API, and conversion tracking.
Strong experience with A/B testing across audiences, creatives, ad copy, landing pages, and campaign strategies.
Ability to analyze performance data and develop strategies for campaign growth and scaling.
Experience managing multiple advertising accounts and campaigns simultaneously.
Hands-on experience managing Google Ads accounts with Invoice Billing / Monthly Invoicing is required.
Experience managing Google Ads invoice billing, monthly invoices, billing thresholds, and account payment processes.
Strong analytical, strategic, communication, and problem-solving skills.
Ability to work independently and effectively in a remote setting.
Preferred Qualifications
Experience managing $1M+ annual advertising spend.
Experience working in a digital marketing agency or managing multiple client accounts.
Proven track record of scaling high-spend campaigns while maintaining profitability.
Experience in e-commerce, lead generation, or performance marketing.
Experience managing international campaigns across multiple markets.
Google Ads or Meta Blueprint certification is a plus.
📌 Senior Google & Meta Ads Expert (India)
🏢 MALSA SUD
📍 India