About The Role NetXD is looking for a Sales & Marketing Executive to take full ownership of our sales and marketing function. This hands-on, high-visibility role spans the entire revenue funnel — from outbound prospecting and pipeline generation to pre-sales support for the leadership team. You will own LinkedIn outreach and email campaigns, set up and deliver live product demos, record and publish product content, and serve as the key pre-sales partner to our founders and senior leadership in customer and investor engagements.

The role sits at the intersection of marketing execution, solutions consulting, and content creation — ideal for someone equally comfortable crafting an outreach sequence and presenting a live platform demonstration to a C-suite audience at a bank or fintech.

Responsibilities Outbound Sales & Pipeline Generation Own outreach channels end-to-end (LinkedIn, Instagram, and more) — build targeted prospect lists, send personalized connection requests and InMails, manage follow-up sequences, and track response rates to generate qualified leads Design and execute email outreach campaigns targeting banks, fintechs, payment companies, and digital asset firms — manage sequences, A/B testing, and conversion analytics Maintain a well-documented pipeline, tracking leads from first touch through demo, proposal, and negotiation stages Demos & Pre-Sales Support Schedule, coordinate, and deliver live demonstrations of XD Ledger, XD Payments, and related platforms, tailored to each prospect's use case (transaction banking, card issuing, payment rails, stablecoin)



Provide hands-on pre-sales support to leadership — prepare briefing materials, accompany executives in customer and investor meetings, and handle post-meeting collateral and Q&A; Respond to RFPs and RFIs, coordinating input from product, engineering, legal, and compliance for complete, compelling submissions Build prospect-specific proposals and presentations that translate NetXD's technical capabilities into clear business value Visual Content Production Record, edit, and publish product demos, feature walkthroughs, and explainer content across NetXD's banking, cards, payments, and stablecoin product lines Build and maintain a full marketing toolkit: one-pagers, pitch decks, case studies, battlecards, and competitive summaries Coordinate with internal teams or external vendors for more complex media production requirements Campaigns & Marketing Operations Plan and execute multi-channel campaigns (LinkedIn, email, webinars, events) aligned to product launches and target market segments Track and report campaign performance to leadership — leads generated, pipeline influenced, conversion rates by stage, cost per lead, and channel ROI Keep all sales collateral current as products evolve,



ensuring consistent messaging across channels and materials Mandatory Skills 3-5 years in a B2B sales, marketing, or pre-sales role; fintech, banking technology, or payments Experience Strongly Preferred Hands-on experience running direct outreach on LinkedIn and other channels — prospecting, personalized messaging, and lead generation (not paid social ads) Experience designing and executing email outreach campaigns with tools such as HubSpot, Seamless, Smartlead, or equivalent Comfortable recording product demos and walkthroughs independently

Experience setting up and delivering live product demonstrations to business and technical audiences, including C-suite stakeholders Robust written and visual communication skills — able to build polished decks and one-pagers independently Self-starter able to independently manage concurrent campaigns, demo requests, content production, and deal-support activities Preferred Skills Exposure to stablecoin or digital asset products and their go-to-market positioning

Experience with RFP response processes in a B2B fintech or banking technology context

Editing or design tool proficiency (Canva, Adobe Suite, CapCut, etc.)

Basic understanding of REST APIs and the ability to speak intelligently to technical buyers

Prior experience working with or at banks, financial institutions, or core banking vendors

Awareness of PCI / SOC2 compliance requirements Skills: marketing,b2b sales,campaigns,pre-sales,email,outreach

📌 Sales & Marketing Executive (India)
🏢 EdgeVantage
📍 India