- Generate new customer leads through field marketing.
- Conduct door-to-door and corporate visits.
- Promote gold savings schemes and jewellery offers.
- Collect customer database for future marketing.
1. Brand Promotion
- Organize roadshows, exhibitions, and promotional events.
- Distribute pamphlets, brochures, and promotional materials.
- Coordinate local branding activities and outdoor advertising.
- Build brand awareness in the local market.
1. Digital Marketing Support
- Assist in creating social media content.
- Coordinate Facebook, Instagram, WhatsApp, and Google campaigns.
- Capture photos and videos of showroom events.
- Promote festive and seasonal offers online.
1. Telecalling & Customer Follow-up
- Call existing customers regarding offers and events.
- Invite customers for exhibitions, launches, and special sales.
- Follow up on enquiries and convert them into showroom visits.
- Maintain daily call reports.
1. Business Development
- Develop relationships with corporate companies, schools, colleges, and associations.
- Arrange promotional tie-ups and referral programs.
- Identify current marketing opportunities.
- Plan and execute jewellery exhibitions and festive campaigns.
- Coordinate with vendors, decorators, and media partners.
- Ensure smooth execution of marketing events.
1. Reporting
- Submit Daily Marketing Report (DMR).
- Submit Weekly and Monthly Performance Reports.
- Track customer enquiries and conversions.
- Maintain accurate marketing expense records.