Location: Bengaluru, India (in-office) | Experience: 2–3 years | Function: Marketing | Reports to: Product Marketing Manager About the Role

We are looking for a sharp, hands-on marketer to own the engine of the marketing team: publishing, distribution, campaign operations, and channel management. You will work directly with the Product Marketing Manager, who will invest in your growth across positioning, campaigns, and go-to-market strategy. This is a role for someone who takes pride in shipping quick, keeping systems clean, and steadily expanding their scope.

What You Will

Own

Website and CMS operations

Publish and maintain pages on our Webflow sites: new landing pages, blog posts, event pages, and content refreshes

Execute on-page SEO fundamentals: meta titles and descriptions, header structure, internal linking, image optimization, and schema basics

Keep the website content library current; flag and refresh outdated pages against our content freshness SLA

Social media and video publishing

Own end-to-end publishing across LinkedIn, YouTube, X, and Instagram: scheduling, formatting, captions, thumbnails, and post-publish checks

Manage the YouTube pipeline for webinars and panel discussions: uploads, descriptions, captions, chapters, and playlists

Maintain the social publishing calendar and ensure a consistent posting cadence across channels

Understand how each platform's algorithm and feed work (LinkedIn, X, Instagram, YouTube); recommend posting times, formats, and hooks that maximize reach, and adjust the calendar based on what performs

Track basic channel performance and share weekly reports

Product showcase assets

Produce and manage our library of AI demo recordings and product walkthrough assets: coordinating with our Forward Deployment Engineers on call configurations, editing and packaging demos, publishing them across the website, sales enablement hub, and social channels.

HubSpot and campaign operations

Build and send marketing emails, newsletters,



and nurture sequences in HubSpot

Manage lists, forms, and basic workflows; maintain campaign tracking hygiene (UTMs, lead sources, attribution fields)

Support webinar and event operations: registration pages, reminder sequences, post-event follow-ups, and attendee list management

Marketing operations at large

Coordinate with design, content, and agency partners to move assets from draft to live

Maintain the marketing asset repository so sales always has the latest versions

Jump into gaps across the marketing function as priorities shift; this role flexes with the team What We Are Looking For

2–3 years of experience in marketing operations, digital marketing, or a generalist marketing role, ideally in B2B SaaS

Hands-on experience with HubSpot (email, lists, forms, workflows);

certification is a plus

Working knowledge of a CMS (Webflow strongly preferred) and on-page SEO fundamentals

Experience managing social media publishing for a brand, including YouTube

Strong grasp of platform dynamics: you know what makes a post travel on LinkedIn versus Instagram, when to post, which formats each algorithm favors, and you stay current as platforms change

Strong written English and an eye for detail; you catch the broken link, the wrong UTM, and the typo before anyone else does A bias for execution: you ship daily, follow through without reminders, and keep multiple workstreams moving

Comfort working with US-based teams and asynchronous communication

Bonus: basic video editing skills, familiarity with Canva or Figma, exposure to AI tools in marketing workflows Why This Role

You will be the operational backbone of a marketing function that is deliberately being built for scale, with direct mentorship from the PMM who built it The scope is designed to grow: campaign ownership, channel strategy, and specialization paths open up as you prove out the fundamentals

You will work at the front line of healthcare AI, one of the fastest-moving categories in technology, with real customers and real outcomes to market

📌 Marketing Associate (Bengaluru)
🏢 Confido Health
📍 Bengaluru