- Perform quantitative and qualitative research into consumers, competitors, and the marketplace
- Create reports, presentations, and action items based on collected data
- Analyze data from numerous sources to identify market trends and consumer demographics
- Strategize how best to allocate resources to improve marketing campaigns and sales
- Evaluate market data using software and statistical techniques
- Understand business objectives and design polls or surveys to gain insights into prospective customers' preferences

Responsibilities

- Conduct in-depth market research and share insights with the marketing and sales teams on a regular basis
- Review and interpret large data sets and organize them into spreadsheets, charts, and graphs
- Present data findings and insights during company-wide meetings
- Study consumer behaviors and attitudes and write up predictions for future sales trends
- Consolidate data findings into reports to share with clients
- Stay up to date on market trends, consumer and product research, and industry best practices





Skills and qualifications

- Exceptional analytical and strategic thinking abilities
- Excellent capacity to understand and relay complex data across industries
- Comprehensive knowledge of statistics and experience with statistical technologies such as MATLAB and Python
- Advanced computer literacy skills and a facility with search engines and web analytics
- Superb ability to multitask while paying attention to detail
- Excellent written and verbal communication skills

Preferred qualifications

- Experience working as a market research analyst or in a similar role
- Knowledge of data warehousing and mining
- Familiarity using customer relationship management software such as Salesforce
- Demonstrated success predicting market trends
- Insatiable curiosity for digging into data and gaining market insights
- Passion for statistical research and analysis

📌 Market Research Associate (Ahmedabad)
🏢 Devploy Technologies
📍 Ahmedabad