31 Jul
|
Scrollwell
|
Patna
Company Description Scrollwell, founded in 2020, is dedicated to driving educational change by delivering live training that strengthens educators for digital success. Supported by Startup India, MSME, Skill India, Start-up Bihar, and incubated at CIILE, Chanakya National Law University, Patna, Scrollwell operates at the intersection of education and technology. The organization has empowered over 55,000 educators with practical digital skills that help them thrive in a rapidly evolving learning environment.
Team members join a mission-focused environment where their work directly impacts teaching quality and learner outcomes. Working at Scrollwell offers opportunities to contribute to scalable, technology-enabled educational solutions and grow professionally in a dynamic setting.
Role Description The Internet Marketing Manager is a full time hybrid role based in Patna, with flexibility for some work-from-home arrangements. This role oversees online marketing initiatives, including planning and executing digital campaigns across search, social media, email, and other channels to increase brand visibility and drive educator engagement. Day-to-day responsibilities include managing online reputation, monitoring customer feedback, tracking campaign performance, and optimizing strategies using data and analytics.
The Internet Marketing
Manager collaborates with sales and customer service teams to align marketing efforts with enrollment goals and learner needs. The role also involves developing content and messaging for digital platforms, coordinating with internal stakeholders, and ensuring consistent brand communication across all online touchpoints.
Qualifications
Strong online marketing and digital marketing skills to plan, execute, and optimize campaigns across multiple channels.
Experience in online reputation management and customer service to maintain positive brand perception and respond effectively to feedback.
Sales and conversion-focused mindset, with the ability to collaborate with sales teams to support lead generation and enrollment targets.
Proficiency in using analytics tools (e.g., Google Analytics, social media insights) to measure performance and inform decision-making.
Excellent written and verbal communication skills, with the ability to create clear, compelling digital content.
Demonstrated ability to work in a hybrid setting, manage time effectively, and coordinate with cross-functional teams.
Bachelor’s degree in Marketing, Business, Communications, or a related field, or equivalent practical experience.
Prior experience in EdTech, education, or training-focused organizations is an advantage.
📌 Internet Marketing Manager (Patna)
🏢 Scrollwell
📍 Patna