Head / Lead – Branding & Communications (Chennai)

Head / Lead – Branding & Communications (Chennai)

31 Jul
|
KNORR-BREMSE TECHNOLOGY CENTER INDIA PRIVATE
|
Chennai

31 Jul

KNORR-BREMSE TECHNOLOGY CENTER INDIA PRIVATE

Chennai

Are you passionate about building brands, driving corporate communications, and shaping employer branding for a global technology leader? Knorr-Bremse Technology Center India is looking for a Head / Lead – Branding & Communications to lead our India communication strategy across R&D; centers and manufacturing plants.

Location: Chennai (Primary) | Pan-India Scope Purpose of the Position Lead the India-level brand and communications strategy for KB spanning R&D; and manufacturing, strengthening corporate reputation, employer brand, and product positioning across B2B/B2C stakeholders. Partner with business leaders to drive brand consistency, thought leadership, employee engagement, and stakeholder trust, aligning with global guidelines while delivering India-specific impact.

Public Relations

Media relations, press releases, interviews, plant visits Crisis communication & spokesperson readiness External digital/social (LinkedIn, X, YouTube) Industry events, trade shows, partner co-branding External plant/regional communication & community/ESG stories Internal Communication Leadership communication, townhalls, change communications Intranet, newsletters, employee storytelling Internal crisis messaging Plant internal communications (safety days, engagement activities)



Branding Communication Brand strategy, identity, governance Integrated brand campaigns (corporate, employer, product) Employer branding (EVP, talent campaigns, Glassdoor/LinkedIn) Thought leadership, content engine, videos, product/innovation stories Brand measurement, dashboards, global brand alignment Training / Education Must Have Bachelor's degree in Communications, Marketing, Journalism, Business, or a related field. Nice to Have Master's/MBA in Marketing, Communications, or Brand Management.

Certifications in Digital Marketing, Content Strategy, or Crisis Communications.

Qualified Experience

Minimum 12–15 years in PR, Internal Communications, and Branding Communication.

Industry experience in: Mobility Automotive Auto Components Industrial Manufacturing Engineering Closely related technology sectors Exposure Managing communications for both R&D; and manufacturing environments. Running integrated brand campaigns and PR at a national scale.

Experience with crisis/issues communications. Leading employer branding for engineering and operations talent. Building and managing agencies and budgets. Stakeholder management with CXO/MD, functional heads, and global teams.

📌 Head / Lead – Branding & Communications (Chennai)
🏢 KNORR-BREMSE TECHNOLOGY CENTER INDIA PRIVATE
📍 Chennai

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