31 Jul
|
Chessbrainz
|
Mumbai
31 Jul
Chessbrainz
Mumbai
About the company:
Chessbrainz is a leading Sports Tech company based in Mumbai with a presence in 50 countries, empowering kids (ages 5–14) worldwide through structured chess education and technology-driven learning.
Applicants from Mumbai location only apply. They will only be shortlisted for further rounds.
Years of experience - 1-3 years only
Location - Ghatkopar west, Mumbai
Working days- 6 days
Working hours - 11am - 8pm
Work setup- In office
Weekoff - Sunday
Responsibilities:
- Plan, execute, and optimize paid marketing campaigns across Google Ads, Meta Ads (Facebook & Instagram), and other digital platforms.
- Generate high-quality leads while maintaining target cost per lead (CPL) and return on ad spend (ROAS).
- Monitor campaign performance and make data-driven optimizations to improve results.
- Conduct keyword research, audience targeting, and competitor analysis.
- Create and test ad copies, creatives, and landing page recommendations to improve conversion rates.
- Track campaign performance using Google Analytics, Meta Business Suite, Google Tag Manager,
and other analytics tools.
- Prepare daily, weekly, and monthly performance reports with actionable insights.
- Coordinate with the design, content, and sales teams to ensure campaigns align with business objectives.
- Stay updated with the latest digital marketing trends, platform updates, and industry best practices.
- Manage campaign budgets efficiently to maximize performance.
Requirement:
- Bachelor's degree in Marketing, Business, or a related field.
- 1–3 years of experience in Performance Marketing.
- Hands-on experience with Google Ads and Meta Ads Manager.
- Valuable understanding of Google Analytics, Google Tag Manager, and conversion tracking.
- Strong analytical and problem-solving skills.
- Experience in lead generation campaigns, preferably in the EdTech industry.
- Excellent communication and reporting skills.
- Ability to manage multiple campaigns and meet deadlines.
📌 Google & Meta ad Executive (Mumbai)
🏢 Chessbrainz
📍 Mumbai