Role

Graphic and Content Development Specialist

About the Role The Graphic and Content Development Specialist is responsible for designing visually engaging and learner-centric creative assets across digital, blended, and interactive learning solutions. The role combines visual storytelling, multimedia execution, learner engagement principles, and creative problem-solving to support scalable learning and communication initiatives.

The individual collaborates closely with Instructional Designers, eLearning Developers, SMEs, and project stakeholders to transform learning concepts into intuitive and impactful visual experiences. The role also contributes to creative consistency, innovation, and design optimization across learning programs while supporting modern design practices and AI-enabled creative workflows.

Keywords

Visual Design | Multimedia Design | eLearning Graphics | Motion Graphics | Creative Storytelling | Digital Learning | Branding | Learner Engagement | Graphic Communication | Interactive Media | AI-enabled Design | Visual Content Development

Qualification / Certifications

Graduate | Post-Graduate

Must have:

Graduate / Post-Graduate in Multimedia Design, Graphic Design, Visual Communication, Animation, Fine Arts, Communication Design or related discipline

Strong portfolio demonstrating

- digital learning creatives
- multimedia assets
- visual storytelling
- branding consistency
- interactive learning visuals
- Experience designing for digital and blended learning environments

Positive to Have Certification or specialization in Motion Graphics, UI / UX Design, Multimedia Production, Digital Illustration, Animation

Exposure to

- Articulate Storyline 360
- Adobe Captivate
- Camtasia
- Vyond
- Rise 360 (optional)
- Adobe Photoshop
- Adobe Illustrator
- Adobe After Effects
- Adobe Premiere Pro
- Adobe XD / Figma
- Canva (enterprise/AI workflows)

Functional expertise





- Strong capability in visual storytelling and multimedia content design
- Experience creating graphics for digital learning, presentations, videos, and interactive content
- Understanding of learner engagement, visual hierarchy, accessibility, and instructional alignment
- Ability to create scalable visual assets aligned to branding and governance standards
- Experience collaborating with instructional and technical teams in learning projects
- Knowledge of multimedia optimization for digital platforms and learning ecosystems
- Ability to balance creativity with delivery timelines and project expectations
- Exposure to AI-enabled creative acceleration and modern design practices

Roles & Responsibilities:

- Design visually compelling assets for digital learning, presentations, simulations, videos, and blended learning experiences
- Collaborate with Instructional Designers and project stakeholders to translate learning concepts into engaging visual experiences
- Create graphics, illustrations, layouts, icons, animations, and multimedia elements aligned to learning objectives and branding standards
- Ensure consistency in typography, color usage, visual hierarchy, accessibility, and learner engagement principles
- Support interactive and multimedia learning development through visual content production and creative enhancements
- Contribute to motion graphics, storytelling approaches, and learner-centric design experiences
- Maintain quality standards, version control, and reusable design assets across projects
- Participate in design reviews and incorporate stakeholder feedback effectively
- Manage multiple projects and deliverables within defined timelines and quality expectations
- Support innovation initiatives by exploring emerging design trends, multimedia approaches, and AI-assisted creative workflows
- Collaborate effectively with geographically distributed teams and cross-functional stakeholders

📌 Content Developer (Mumbai)
🏢 Capgemini
📍 Mumbai