Position: Channel Manager

Location: Bengaluru, Karnataka

CTC: ₹10 – ₹16 LPA

Industry: Building Materials (Plywood experience preferred)

Experience: 10–12 Years

About the Role

Saburi Ply is looking for an experienced and performance-driven Channel Manager to lead and expand its channel sales network in Bengaluru. The ideal candidate should have extensive experience in the Building Materials industry, with a robust understanding of dealer and distributor management, market development, and business growth. Candidates with prior experience in the Plywood industry will be given preference.

Key Responsibilities

Drive sales growth and achieve business targets for the assigned territory.

Develop, manage, and strengthen the dealer and distributor network.

Identify and appoint new channel partners to expand market reach.

Build long-term relationships with dealers, retailers, architects, contractors, and key influencers.

Prepare and execute territory sales plans to maximize market penetration.

Monitor market trends, competitor activities, pricing, and customer requirements.

Ensure timely collections and maintain healthy receivables.

Conduct dealer meets, product demonstrations, promotional activities, and market campaigns.

Coordinate with the marketing, logistics, and head office teams to ensure seamless business operations.

Prepare sales forecasts, MIS reports, and business reviews for management. Requirements

Eligibility Criteria

Experience:



10–12 years in the Building Materials industry.

Experience in Plywood will be an added advantage.

Proven experience in channel sales, dealer development, and territory management.

Strong network of dealers and distributors in the Bengaluru market is highly desirable.

Excellent communication, negotiation, and relationship management skills.

Strong analytical and reporting skills with proficiency in MS Excel.

Willingness to travel within the assigned territory.

Preferred Industry

Plywood

Laminates

MDF/HDF Boards

Veneers

Decorative Panels

Hardware

Paints

Tiles

Sanitaryware

Cement

Steel

Other Building Materials

Required Skills

Strong Channel Sales and Distribution Management

Dealer & Distributor Network Development

Business Development and Market Expansion

Territory Planning and Sales Strategy

Relationship Management with Dealers, Architects, Builders & Contractors

Negotiation and Closing Skills

Key Account Management

Sales Forecasting and MIS Reporting

Market Analysis and Competitor Intelligence

Collection and Credit Control

Target Achievement and Performance Management

Product Presentation and Training

Excellent Communication and Interpersonal Skills

Problem-Solving and Decision-Making Ability

Proficiency in MS Excel, PowerPoint, and CRM tools

Leadership and Team Collaboration

Ability to travel extensively within the assigned territory

📌 Channel Manager (Bengaluru)
🏢 Saburi Ply
📍 Bengaluru