Position: Channel Manager

Location: Bengaluru, Karnataka

CTC: ₹10 – ₹16 LPA

Industry: Building Materials (Plywood experience preferred)

Experience: 10–12 Years

About the Role

Saburi Ply is looking for an experienced and performance-driven Channel Manager to lead and expand its channel sales network in Bengaluru. The ideal candidate should have extensive experience in the Building Materials industry, with a strong understanding of dealer and distributor management, market development, and business growth. Candidates with prior experience in the Plywood industry will be given preference.

Key Responsibilities

- Drive sales growth and achieve business targets for the assigned territory.

- Develop, manage, and strengthen the dealer and distributor network.

- Identify and appoint new channel partners to expand market reach.

- Build long-term relationships with dealers, retailers, architects, contractors, and key influencers.

- Prepare and execute territory sales plans to maximize market penetration.

- Monitor market trends, competitor activities, pricing, and customer requirements.

- Ensure timely collections and maintain healthy receivables.

- Conduct dealer meets, product demonstrations, promotional activities, and market campaigns.

- Coordinate with the marketing, logistics, and head office teams to ensure seamless business operations.

- Prepare sales forecasts, MIS reports, and business reviews for management.

Requirements

Eligibility Criteria

- Experience:



10–12 years in the Building Materials industry.

- Experience in Plywood will be an added advantage.

- Proven experience in channel sales, dealer development, and territory management.

- Robust network of dealers and distributors in the Bengaluru market is highly desirable.

- Excellent communication, negotiation, and relationship management skills.

- Strong analytical and reporting skills with proficiency in MS Excel.

- Willingness to travel within the assigned territory.

Preferred Industry

- Plywood

- Laminates

- MDF/HDF Boards

- Veneers

- Decorative Panels

- Hardware

- Paints

- Tiles

- Sanitaryware

- Cement

- Steel

- Other Building Materials

Required Skills

- Strong Channel Sales and Distribution Management

- Dealer & Distributor Network Development

- Business Development and Market Expansion

- Territory Planning and Sales Strategy

- Relationship Management with Dealers, Architects, Builders & Contractors

- Negotiation and Closing Skills

- Key Account Management

- Sales Forecasting and MIS Reporting

- Market Analysis and Competitor Intelligence

- Collection and Credit Control

- Target Achievement and Performance Management

- Product Presentation and Training

- Excellent Communication and Interpersonal Skills

- Problem-Solving and Decision-Making Ability

- Proficiency in MS Excel, PowerPoint, and CRM tools

- Leadership and Team Collaboration

- Ability to travel extensively within the assigned territory

📌 Channel Manager (Bengaluru)
🏢 Saburi Ply
📍 Bengaluru