Overview Why are we looking for you: We are seeking a results driven Campaign Analyst with 3 6 years of experience with a passion for client success, digital marketing, media planning, and campaign operations. In this role, you will be responsible for planning digital display campaigns aligned with client strategies, processing inputs from sales, and accomplishing media planning activities using various workflow tools and in-house digital platforms. You will configure campaign settings, review creative assets, and build line items to ensure accurate campaign setup and successful delivery. As a Campaign Analyst, you will collaborate with global Sales teams and internal partners throughout the campaign lifecycle. You ll play a key role in optimizing implementation strategies, resolving issues, and identifying process improvements to enhance media planning efficiency.

What you will enjoy in this role: You will be part of a global team and will collaborate with a cross-functional team to provide campaign services to clients to help implement programs that increase return on investment for our clients. Through your focus on flawless campaign delivery, insights, and performance monitoring, you will provide clients with valuable insights that drive decision-making and program optimization. You will apply analytical skills to solve complex problems. You will be driving process improvements and automation initiatives. Your efforts in optimizing internal processes and ensuring operational efficiency will result in streamlined campaign execution and increased scalability.

Responsibilities

- Partner with cross-functional teams to onboard new accounts to the platform.
- Lead campaign launches and coordinate with cross-functional teams to ensure success.
- Capture and document campaign requirements (budgets, targeting, creatives, Key Performance Indicator, timelines) accurately in the ticketing system for execution.
- Create, update,



and track campaign tickets in the workflow tool, ensuring all campaign details are complete, accurate, and timely.
- Coordinate with cross-functional teams by assigning, monitoring, and closing tickets to ensure seamless handoffs and campaign delivery.
- Manage end-to-end campaign lifecycle, including setup, trafficking, QA, optimization, pacing, and troubleshooting.
- Monitor campaign performance regularly, ensuring delivery against Key Performance Indicator such as reach, impressions, CTR, conversions, and Return on Investment.
- Optimize campaigns continuously through bid adjustments, creative testing, audience targeting, and budget reallocations.
- Maintain accurate campaign documentation, including media plans, insertion orders, creative specs, and trafficking sheets.
- Collaborate with client-facing teams to ensure seamless execution and reporting.
- Troubleshoot campaigns and optimize as necessary to enhance Return on Investment for clients.
- Conduct peer QA of media plan settings for accuracy and compliance
- Recommend platform enhancements to improve workflow and campaign execution

Qualifications

- Graduate/Postgraduate in any field demonstrated ability in media planning, reporting, or ad operations
- Exposure to digital/retail media and display advertising campaigns
- Strong communication skills and a track record of working across teams and departments to achieve goals.
- Ability to multitask in a fast-paced ticketing environment
- Great teammate with accountability and a collaborative approach
- Creative problem-solver with the ability to think creatively
- Excellent time management, attention to detail, and organizational skills
- Robust proficiency in Excel, Word, and PowerPoint

Disclaimer: This job posting has been aggregated from external source. Role details, content, and availability are subject to change. Applicants are advised to confirm the latest information directly on the company website before applying.

📌 Campaign Analyst (Karnataka)
🏢 Epsilon Data Management
📍 Karnataka