Brand, Growth & Marketing Manager

Startup | High-Ownership Role | Directly Reporting to Founder

About the Role

We are looking for a serious, ambitious, creative, and entrepreneurial individual who wants to do much more than simply “perform a job.”

This is a highly dynamic, hands-on role where you will take ownership of our **brand identity, marketing, company voice, lead generation, customer acquisition, and growth initiatives**.

We are a growing startup with a small team, which means you will not be restricted to one narrow job description. You will have the opportunity to work closely with the founder, understand how a business grows from the inside, experiment with new ideas, build systems, learn new skills, and directly contribute to the company's revenue and growth.

We are looking for someone who approaches the company **as if it were their own** — someone who doesn't wait to be told what to do, but observes, thinks, suggests, experiments, executes, and takes responsibility for results.

If you are looking only for a routine 9-to-5 role with a fixed list of repetitive tasks, this position may not be the right fit.

If you want **ownership, responsibility, learning, experimentation, and the opportunity to build something**, we would love to hear from you.

What You’ll Own

Brand Identity & Company Voice

You will help shape how our company looks, sounds, communicates, and is perceived by customers.

Your responsibilities will include:

* Developing and maintaining a consistent brand identity

* Defining and improving the company's tone and voice

* Creating ideas for campaigns, communication, content, and positioning

* Ensuring consistency across social media, marketing materials, website content, customer communication, and other touchpoints

* Continuously thinking about how we can make the brand stronger and more recognizable

Marketing & Growth

You will be responsible for identifying and executing opportunities that can help the company grow.

This may include:

* Planning and executing marketing campaigns

* Social media and content marketing

* Exploring new marketing channels

* Competitor and market research

* Developing promotional ideas

* Identifying new customer segments

* Testing new growth strategies

* Monitoring campaign performance

* Finding creative and cost-effective ways to increase awareness and revenue

We don't just want someone who can execute marketing tasks.

We want someone who constantly asks:

**“What else can we do to grow?”**

Lead Generation & Customer Acquisition

A major part of your role will be helping us generate more business.

You will work on:

* Identifying potential customers

* Developing lead-generation strategies

* Creating and improving acquisition funnels





* Finding new channels for generating leads

* Improving conversion opportunities

* Following and understanding customer behaviour

* Working with CRM and lead-management systems

* Tracking where leads come from and what converts

* Suggesting ways to improve acquisition costs and revenue

Your goal should always be to understand how your work ultimately contributes to **customers, sales, and revenue.**

Entrepreneurial Ownership

This is one of the most important parts of this position.

We are looking for someone with an **entrepreneurial mindset**.

You should be comfortable bringing ideas directly to the founder, including ideas outside your immediate responsibilities.

If you see an opportunity, tell us.

If you think something can be improved, suggest it.

If you discover a new revenue opportunity, explore it.

If a process isn't working, help us improve it.

If you believe we should try something new, make your case.

We value people who **think like owners instead of waiting for instructions.**

You’ll Be an All-Rounder

Because we are a startup and currently small in size, your responsibilities will naturally evolve as the company grows.

One week you might be working on a marketing campaign.

Another day you might be analysing leads, improving CRM processes, brainstorming content, researching competitors, speaking with customers, helping improve an internal process, or discussing a completely new growth idea with the founder.

You should be excited by variety rather than uncomfortable with it.

This role will expose you to multiple areas of business and give you an prospect to develop skills that are difficult to learn in highly specialised corporate roles.

Who We’re Looking For

We would love to work with someone who is:

* Creative and full of ideas

* A self-starter

* Highly responsible

* Serious about their career

* Comfortable taking ownership

* Entrepreneurial in their thinking

* Curious and willing to experiment

* Commercially aware

* Interested in marketing, branding, sales and business growth

* Comfortable working in a startup environment

* Able to communicate ideas clearly

* Willing to learn from mistakes and improve quickly

* Focused on execution, not just ideas

* Comfortable working directly with the founder

* Interested in understanding how an entire business operates

Don't Have Every Skill Yet? Apply Anyway.

We care about **attitude,



seriousness, curiosity, ownership, and willingness to learn**.

You do not need to know everything from Day 1.

If you lack experience in certain tools, platforms, marketing techniques, CRM systems, analytics, or other parts of the role — **but you are genuinely serious about learning — we are willing to teach you.**

Skills can be taught.

What matters to us is whether you are willing to learn, take responsibility, put in genuine effort, and continuously become better at what you do.

Please don't reject yourself simply because you don't tick every box.

What You'll Get

This isn't just an opportunity to execute tasks.

You will get:

* Direct exposure to the founder

* Significant responsibility and ownership

* Freedom to contribute ideas

* Exposure to branding, marketing, sales, customer acquisition, CRM, operations, and business strategy

* Opportunities to learn new tools and skills

* The ability to see the direct impact of your work

* Experience building systems and processes from an early stage

* A front-row view of how a startup grows

* Opportunity to grow your responsibilities as the company grows

For the right person, this role can evolve significantly over time.

Work Culture & Boundaries

We expect seriousness and ownership during working hours, and we equally respect your personal time outside them.

**Fixed weekly off: Sunday.**

Once your working hours are over, **your time is yours.**

There is no expectation to stay available after working hours, answer routine calls or messages at night, or remain constantly connected to work.

**Nobody from the company will contact or disturb you after your working hours for routine work.**

We believe high ownership at work and healthy professional boundaries can exist together.

When you are working, we expect focus, responsibility, initiative, and commitment.

When your working day is over, we respect your personal time.

## Please Apply Only If You Are Serious

We are specifically looking for candidates who genuinely want to **learn, build, contribute, and grow with a startup.**

Please apply if you are excited about taking responsibility, experimenting with ideas, learning new skills, and seeing your work directly contribute to business growth.

This position comes with freedom, but freedom comes with responsibility.

We don't expect you to know everything.

**We do expect you to care.**

If you have an entrepreneurial mindset, enjoy solving problems, want your ideas to be heard, and are excited about helping build a company rather than simply occupying a position, we would be happy to speak with you.

This is a full-time work-from-home role with fixed salary plus performance-based incentives.

📌 Sales & Marketing Executive (India)
🏢 Ezmae
📍 India