Business-to-business sales representatives are responsible for end-to-end management of B2B sales funnel, starting from lead generation to lead conversion. Some of the major responsibilities associated with B2B sales representatives include:
- Identifying current business opportunities
- Generating leads
- Qualifying prospects
- Developing relationships with potential customers
- Negotiating and closing deals
- Maintaining ongoing account management
- Achieving sales targets
- Nurturing the leads and understanding their issues inside out
- Negotiating and closing multiple sales deals to achieve high revenue
- Managing all B2B selling operations and activities within a particular territory or zone or industry