31 Jul
|
Aditya Birla Group
|
India
31 Jul
Aditya Birla Group
India
Job Description
Job Purpose
At Aditya Birla Capital Digital, we're building My Track, a personal financial wellness platform designed to help customers take control of their financial lives through a unified view of their credit health, expenses, investments, liabilities, net worth, and financial goals.
We're looking for a product leader who is passionate about creating engaging consumer experiences and leveraging data-driven insights to help customers make smarter financial decisions. This role offers the chance to shape the future of financial wellness for millions of users and drive meaningful business impact across the Aditya Birla Capital ecosystem.
Job Context & Major Challenges
Aditya Birla Capital (ABCL) has diverse, industry-leading businesses across multiple verticals, including lending, life insurance, health insurance, insurance booking, mutual funds, housing finance, wealth management, insurance advisory services, retail broking, distribution of third party products etc. Rationale for the role lies in advantage of integrating strategic alliances and fintech partnerships centrally for pan-ABCL to maximize benefit at the most optimum economics
Challenges:
Build world-class digital platforms in a space where our competitors have already evolved their digital product offerings.
Aligning Digital Heads, along with each of their one downs to ensure effective alignment and rollout of ABC Digital guidelines to drive UI/UX synergy
Our tech approach is traditional which creates a challenge in imagining and delivering innovative and agile tech solutions for new-age user experience.
Develop seller empathy to raise plans and build products to satisfy their needs.
Collaborate cross-functionally with: Engineering, Design, Data Science, Marketing, Finance, Legal, Compliance, and Risk
What You'll Do
- Own and drive the product vision, strategy, and roadmap for My Track.
- Build and scale capabilities across:
- Credit Health & Credit Score Tracking
- Expense Management & Spend Insights
- Investment & Portfolio Tracking
- Net Worth Monitoring
- Goal-Based Financial Planning
- Personalized Financial Insights & Recommendations
- Drive customer engagement, retention, and habit-forming user journeys.
- Leverage data, analytics, and experimentation to improve product performance and personalization.
- Partner closely with Engineering, Design, Analytics, Marketing, and Business teams to deliver exceptional customer experiences.
- Define and track key success metrics including adoption, engagement, retention, conversion, and cross-sell.
- Enable seamless integration of lending, investments, insurance, and other financial products within the platform.
What We're Looking For
- 8-12 years of experience in Product Management, FinTech, WealthTech, Consumer Internet, or Digital Platforms.
- Proven experience building and scaling customer-facing digital products.
- Strong understanding of personal finance, investments, financial wellness, or consumer engagement ecosystems.
- Experience using data and customer insights to drive product decisions.
- Strong stakeholder management and cross-functional leadership skills.
- Analytical mindset with a passion for solving customer problems at scale.
📌 Product Lead - Personal Finance (India)
🏢 Aditya Birla Group
📍 India