Urgent Hiring For CRM Lead
Location - Pune Kharadi
Salary - UPTO 14 LPA Depends on experience
Experience - 6+ years of CRM/lifecycle marketing experience, with at least 2 years managing a team

Key Responsibilities
1. Journey Architecture & Lifecycle Marketing
2. Channel Performance & Health
3. Campaign Strategy & Creative Thinking
4. Reporting, Analytics & Optimisation
5. Team Management & Execution Quality

Must-Have
• 6+ years of CRM/lifecycle marketing experience, with at least 2 years managing a team
• Hands-on expertise with CleverTap journey builder, segmentation, A/B testing, analytics (not
just campaign scheduling)
• Demonstrated experience improving WhatsApp or email channel metrics (bring numbers to
interview)
• Basic SQL ability to write queries to pull cohort/user data from a data warehouse
• Solid analytical mindset: you read dashboards to find problems,



not just to report numbers
• Experience building and documenting CRM SOPs and QA frameworks
• Strong written communication: you can write sharp, contextual messaging, not just
copy-paste templates
Good to Have
• Experience with Metabase or any BI tool for dashboard creation
• Familiarity with Databricks or similar data platforms
• SendGrid or equivalent ESP experience for email domain management
• Background in health, fitness, edtech, or consumer subscription businesses
• WhatsApp Business API knowledge (template approval, quality ratings, conversation
categories)

Interested candidates can share their updated resume at:

(phone hidden)

📌 Customer Relationship Management Team Lead (Pune)
🏢 White Force Group
📍 Pune