Job Description

Ecommerce Manager (D2C Growth & Operations)Role Overview

We are looking for an Ecommerce Manager to own and scale our online sales across website and marketplaces. This role sits at the intersection of marketing, operations, and product — responsible for driving revenue, improving conversion rates, and ensuring a seamless customer journey end-to-end.

Key Responsibilities1. Revenue & Growth
Own daily, weekly, and monthly revenue targets
Optimize conversion rate (CVR), AOV, and repeat purchase rate
Plan and execute campaigns, offers, and product launches
Work closely with performance marketing team to improve ROAS
Website Management
Manage website merchandising (product placement, collections, landing pages)
Improve UX/UI to drive higher conversions
Optimize product pages (copy, images, pricing, bundles)
Coordinate with developers for feature updates and fixes
Funnel Optimization
Analyze full funnel: traffic → add to cart → checkout → purchase
Reduce drop-offs across checkout flow
Run A/B tests on pricing, offers, and creatives
Improve COD vs prepaid mix
Marketplace Management
Manage Amazon, Flipkart, etc.
Optimize listings, keywords, and pricing
Plan marketplace promotions and inventory
CRM & Retention
Drive repeat purchases via Whats App,



email, and SMS
Set up automated flows (abandoned cart, post-purchase, reactivation)
Work with CRM tools (e.g., Web Engage, Gupshup)
Inventory & Operations
Coordinate with supply chain to ensure stock availability
Plan inventory based on demand forecasts
Reduce stockouts and overstocking
Work with logistics partners to improve delivery and reduce RTO
Data & Analytics
Track and report key metrics:
Conversion rate
CAC vs LTV
AOV
RTO %
Repeat rate
Use tools like Google Analytics, Shopify, internal dashboards
Turn data into actionable insights

Key Requirements
2–5+ years in Ecommerce / D2C roles
Experience managing a brand doing ₹1Cr+/month (preferred)
Solid understanding of performance marketing & funnels
Hands-on with Shopify / Woo Commerce / custom platforms
Data-driven mindset with robust analytical skills
Experience with CRM and retention tools
Ability to move rapid in a high-growth startup environment

Bonus Skills
Experience in health, wellness, or pharma D2C
Knowledge of COD optimization & RTO reduction
Experience scaling brands from 0 → 10Cr+/month
Basic understanding of creatives and ad performance

📌 Ecommerce Manager Mumbai
🏢 Altrone
📍 Mumbai