Key Responsibilities
Collaborate with regional sales leadership to create and deliver a marketing strategy aligned with business goals.
Support regional GTM plans for all products, product launches, and campaigns.
Set campaign goals, track performance, and optimize marketing effectiveness.
Expand brand visibility and awareness in the region through creative, cost-effective corporate advertising campaigns.
Maximize exposure and ROI at industry and other events.
Work with the CMO to achieve goals for the Marketing Waterfall and ROMI for regional marketing investments.
Continuously review the marketing mix to ensure optimal execution (events vs online campaigns).
Report monthly/bi-quarterly results and implement corrective actions as needed.




Drive channel initiatives through enhanced Channel To and Channel Thru programs, demonstrating ROI of channel investments.
Ensure compliance with internal marketing policies, contracts, and approval processes.
Maintain visibility of regional marketing activities and outcomes via effective internal communication strategies.

Required Skills & Qualifications
Excellent knowledge of the technology market or related industry and its dynamics.
Experience in complex, strategic channel management.
Minimum 5 years of experience in a Marketing Manager role.

📌 Product Marketing Manager Pune
🏢 TAC Security
📍 Pune