Key Responsibilities:
Plan and execute digital marketing campaigns across social media platforms.
Create engaging content for social media, websites, blogs, and marketing materials.
Write creative captions, promotional content, and campaign messages.
Manage company social media accounts (Instagram, Facebook, YouTube, etc.).
Optimize content using SEO strategies to improve online visibility.
Coordinate with design and marketing teams for campaigns and promotions.
Monitor campaign performance and prepare digital marketing reports.
Stay updated with latest digital marketing trends and tools.

Required Skills:
Robust content writing and copywriting skills.
Knowledge of SEO, social media marketing, and digital campaigns.
Basic knowledge of Google Ads, Meta Ads,



and analytics tools.
Creative thinking and storytelling ability.
Valuable communication and coordination skills.

Qualification:
Any Degree / Diploma in Marketing, Media, Communication, or related field.
2–6 years of experience in digital marketing and content writing.
Experience in retail or jewellery sector marketing.
Knowledge of basic design or video content tools (Canva, Photoshop, CapCut, etc.).

Pay: ₹15,060.40 - ₹29,992.19 per month

Perks:
Health insurance
Provident Fund

Work Location: In person

📌 Digital Marketing Specialist Madurai
🏢 BMG Jewellers
📍 Madurai