31 Jul
|
Skyleaf Consultants
|
India
31 Jul
Skyleaf Consultants
India
We are looking for an Associate Manager Marketing & Communications with solid expertise in Customer Retention, CRM, Lifecycle Marketing, and Personalization to drive customer engagement, optimize retention strategies, and enhance the overall customer journey.
Key Responsibilities:
Develop and optimize customer retention strategies across CRM channels.
Improve push notification performance through segmentation, experimentation, and customer journey optimization.
Identify opportunities to leverage in office properties for CRM and customer engagement.
Drive personalization initiatives using customer cohorts, propensity models, and behavioral insights.
Analyze campaign performance and generate actionable recommendations to improve engagement and conversions.
Collaborate with cross-functional teams including Marketing, Analytics, Product, Tech, and Category teams.
Innovate customer communication formats, creatives, templates, and touchpoints.
Ensure effective stakeholder management and balanced communication across business categories.
Lead, mentor, and develop a high-performing retention marketing team while driving execution excellence.
- Preferred Skills:
58 years of experience in Retention Marketing, CRM, or Lifecycle Marketing.
Experience in e-commerce, retail, fashion, D2C, or consumer internet businesses.
Robust analytical skills with hands-on experience in campaign performance tracking and customer segmentation.
Familiarity with CRM platforms, marketing automation tools, and analytics platforms.
Experience managing cross-functional projects and leading teams.
Excellent communication, stakeholder management, and problem-solving skills.
Passion for innovation, personalization, and customer engagement.
📌 Associate Manager Customer Retention Maharashtra (India)
🏢 Skyleaf Consultants
📍 India