Job Description
KEY RESPONSIBILITIES:

Music Marketing & Promotion:* Conceptualize, structure, and deploy cutting-edge marketing blueprints for major film soundtracks, independent singles, and cinematic background scores across digital, radio, TV, and OTT platforms.

DSP Optimization Synergy:* Collaborate tightly with internal streaming cells to maximize organic track discoverability, drive editorial playlisting pitches, and optimize visual placements across top DSPs (Spotify, Apple Music, YouTube Music, Amazon Music, etc.).

Content Strategy & Distribution:* Oversee the end-to-end production pipeline and distribution architecture for promotional assets—including official music teasers, lyric videos, behind-the-scenes (BTS) packages, and custom social media creative suites.

Marquee Stakeholder Engagement:* Serve as the core commercial liaison between internal divisions and external power brokers, building ironclad working relationships with film producers, music directors, artists, talent management agencies, and music aggregators.





Campaign Lifecycle Management:* Take absolute ownership of full-cycle campaign execution for high-priority music albums, closely monitoring performance metrics, streaming data, and audience micro-insights to pivot ad spends and optimize ROI.

Ecosystem Business Development:* Proactively scout and structure high-yield growth opportunities across the entertainment landscape—including sync licensing, strategic co-productions, brand partnerships, and macro-influencer amplification campaigns.

Requirements
Experience Blueprint: 10+ years of progressive, high-impact marketing success operating within a Major Music Label, Leading Film Production House, Entertainment Network, or Specialized Digital Media Agency*.

Domain Mastery:* Deep, unshakeable familiarity with the mechanics of the Indian film music industry, digital distribution cycles, and contemporary digital video content consumer behavior.

Relationship Capital:*

📌 Require An Associate Director – Marketing In Mumbai (India)
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📍 India