Skills and Qualities of a Creative Strategist:
Exposure to branding or advertising agencies.
Understanding of Meta Ads / Paid promotions.
Basic design sense to brief creative teams better.
Comfort in client-facing discussions.
Robust grip on social media platforms, formats & trends (Instagram, LinkedIn, YouTube).
Ability to translate business objectives into creative content plans.
Positive understanding of AI tools for content creation.
Excellent communication (English + Hindi preferred).
A natural storyteller who can think visually, socially, and strategically.
Roles & Responsibilities:
Develop monthly content strategies & campaign calendars for brands.
Research industry trends, competitors, and audience insights to shape creative direction.
Collaborate with content writer & video specialist to conceptualize & execute campaigns.
Ideate AI-driven content ideas (image, video, motion graphics) for cutting-edge storytelling.
Work on catalogue strategy & product storytelling for multiple brands.
Track campaign KPIs (engagement, reach, conversions) and refine strategies.
Support client-servicing team in presenting strategies and campaign ideas.
Education Qualification: Graduate.
Experience Required: 2–4 years of experience in digital content strategy / creative planning / campaign ideation.
📌 Creative Strategist Ahmedabad
🏢 Sfumato India
📍 Ahmedabad
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