This role requires a robust leader to manage relationships with key analysts and management at the company to develop a constructive, consultative relationship between VVDN and the analyst community. This individual excels at the fundamentals: bringing established relationships with leading industry analyst firms, and a proven track record of managing analyst relationships, strategic planning and execution of briefings, analyst visits and strategy days.
● Represent the company in front of industry analysts, Develop briefing docs, messaging docs, analyst tours, trade shows, and events.
● Manage and grow analyst relations program to influence key industry analysts in areas related to engineering R&D;, digital, and manufacturing.
● Manage executive participation in analyst interactions and build and nurture the pool of spokespersons across the organization.
● Work with teams such as technical marketing, digital marketing, and corporate communications, to leverage industry an8alysts across both inbound and outbound activities.
● Oversee and manage all ongoing contracts with industry analyst firms.
● Provide sales with key insights extracted from analyst coverage reports.
● Participate with other senior management to establish strategic plans and objectives surrounding outreach to industry analysts.
● Generate Analyst Relations content, including briefing documents, messaging, competitive positioning, and responses to crises and issues.
● Contribute to and review material and content for outward-facing communications.
● Work collaboratively with regional teams to help adapt content & advise on global strategies so local teams can adapt.
Requirements
● Prior experience of working in Marketing
● Experience working directly with executives from business or sectors and executive council
● Knowledge of trends in communications and analyst relations
● Ability to be creative, strategic, analytical, and think outside the box to solve problems
● Sound project management and time management skills