Product Marketing Manager (B2B SaaS - AdTech)

Job Summary

We are looking for a creative and analytical Product Marketing Manager with experience in B2B SaaS and/or AdTech. You will be the bridge between our product, sales, and customer success teams translating technical capabilities into compelling value propositions that resonate with our target audience. You will be responsible for driving product adoption, creating impactful content, and ensuring that our marketing efforts are data-driven and results-oriented.

If you're looking to make a significant impact and enjoy working in a collaborative, rapid-paced environment, this role is perfect for you!

Responsibilities
Develop and execute go-to-market strategies for new product launches and feature releases
Create high-impact marketing assets (case studies, videos, blogs, pitch decks, sales enablement materials) to drive awareness and adoption
Collaborate closely with product, sales, and customer success teams to align on roadmap, customer needs, and market prospects
Plan, execute, and optimize multi-channel marketing campaigns (email, social, webinars, events) based on data-driven insights
Conduct competitive analysis and market research to inform strategy and maintain a strong industry perspective
Track key performance metrics,



report results, and iterate on strategies to maximize ROI
Identify and showcase customer success stories to strengthen brand credibility and product trust

Skills Experience Requirements
Freshers or candidates with up to 3 years of experience in product marketing, content marketing, or a related role
Bachelor's degree in Marketing, Business, Communications, or a related field
Solid customer-focused mindset with excellent verbal and written communication skills
Experience crafting go-to-market strategies and marketing assets for technical products
Strong project management skills and ability to handle multiple initiatives simultaneously
Proficiency with marketing tools like HubSpot, Google Analytics, and content management systems
Experience in e-commerce, marketplace platforms, or advertising technology is a strong plus
Data-driven mindset with the ability to measure, analyze, and optimize marketing efforts

Disclaimer: This job posting has been aggregated from external source. Role details, content, and availability are subject to change. Applicants are advised to confirm the latest information directly on the company website before applying.

📌 Product Marketing Managerb Saas Adtech Delhi (India)
🏢 Adbrew
📍 India