Role & Responsibilities

E-commerce Business Management

- Own end-to-end e-commerce operations to drive revenue, profitability, and growth.
- Monitor business KPIs including sales, conversion rate, AOV, and customer acquisition metrics.
- Identify opportunities and implement initiatives to improve commercial performance.

Website & Digital Merchandising

- Manage website merchandising, product collections, content, navigation, and promotional campaigns.
- Ensure a premium customer shopping experience through effective digital merchandising.
- Coordinate with the technology team on website enhancements, UAT, releases, and platform improvements.

Product Catalog Management

- Ensure timely product launches with accurate product information, pricing, imagery, and inventory synchronization.
- Maintain catalog quality through regular audits and governance.
- Ensure accuracy of jewelry-specific attributes including certifications, BIS hallmark details, metal purity, product specifications, and descriptions.

Conversion Optimization & Analytics

- Analyze customer behavior using GA4, Microsoft Clarity, and other analytics tools.
- Optimize product pages, customer journeys, and checkout experiences through data-driven insights and A/B testing.
- Improve conversion rates and reporting accuracy through continuous performance monitoring.

Customer Experience & Lead Management

- Oversee digital leads, customer support operations, and conversion management.
- Manage customer escalations related to orders, payments, deliveries, returns, and refunds.




- Provide premium support to HNI customers and ensure exceptional service standards.

Customer Retention & Omnichannel Experience

- Drive retention initiatives through Email, WhatsApp, SMS, and abandoned cart campaigns.
- Improve repeat purchases, customer lifetime value, and engagement.
- Coordinate omnichannel experiences including click & collect, store appointments, and virtual consultations.

Cross-Functional Collaboration

- Partner with Technology, CRM, Retail, Finance, Supply Chain, Customer Service, and Brand teams to achieve business goals.
- Work closely with SEO and Performance Marketing teams to improve acquisition and conversion outcomes.

Preferred Candidate Profile

Education

- Bachelor's degree in Business Administration, Marketing, E-commerce, Retail Management, Commerce, IT, or related field.
- MBA/Post Graduate qualification in Marketing, E-commerce, Retail Management, Digital Business, or Business Management preferred.

Experience & Skills

- 5-8 years of experience managing end-to-end e-commerce operations in D2C, omnichannel, or digital retail businesses.
- Experience in luxury jewelry, fashion, watches, premium lifestyle, furniture, or other high-value product categories preferred.
- Hands-on experience with Magento (Headless/PWA preferred) is mandatory.
- Exposure to Shopify, WooCommerce, or similar platforms is an advantage.
- Solid understanding of digital merchandising, analytics, conversion optimization, customer lifecycle management, and omnichannel commerce.
- Proficiency in GA4, Microsoft Clarity, and e-commerce performance reporting.

📌 Digital and E- Commerce Manager (Maharashtra)
🏢 D.P.Jewelline
📍 Maharashtra