31 Jul
|
Skyleaf Consultants LLP
|
India
31 Jul
Skyleaf Consultants LLP
India
We're looking for a Senior CRM Manager / Manager to lead end-to-end customer lifecycle marketing across key business verticals.
The role focuses on driving user activation, engagement, retention, and repeat usage through data-driven CRM strategies while working closely with Product, Growth, and Data teams.
Immediate Joiners Only Key Requirement * 6–9 years of CRM, Lifecycle, or Retention Marketing experience (B2C/D2C consumer apps preferred * Hands-on experience with Clever
Tap, MoEngage, Web
Engage, or Braze* Robust expertise in customer lifecycle management, cohort analysis, A/B testing, and CRM analytic * Experience managing CRM campaigns across Push, Email, SMS, Whats
App, and In-App* Team management experience with a data-driven, high-ownership mindse * Understanding of Indian consumer behavior, especially Tier 2/3 audiences, is preferre Key Responsibilities * Own end-to-end CRM journeys from onboarding to reactivation * Drive activation, retention, engagement, and repeat usage across CRM channels * Optimize campaigns through data analysis, experimentation, and performance tracking * Build dashboards, automate reporting, and mentor the CRM team
📌 Customer Retention Manager (India)
🏢 Skyleaf Consultants LLP
📍 India