Role: Area Sales Executive - Institutional Sales - Mumbai

Required Experience: 2 - 10 Years

Skills: FMCG Sales, ACD Sales, Institutional, OOH(Out of Home), Emerging Channel Experience

Function: Sales

Educational Qualification: Graduate

Job Description

Desired Competencies:

Functional Competencies

Institutional / OOH(Out of Home) / Emerging Channel Experience

Key Responsibilities:

Achieve Monthly/Annual Sales Objective

- Develop Annual / Quarterly / Monthly Growth Plan and Operational Plan for National Chains

- Monthly Objective Setting & creating Annual Business Plan for Key Accounts.

- Tracking and Review of Performance

- Support and Intervention to ensure smooth deliverables

- Align plans with Institutional / OOH(Out of Home) - Head and Regional Teams

Channel Development

- Supporting Institutional / OOH(Out of Home) - Head in planning & strategizing the Expansion & Extraction agendas for the year.

- Closing TOT's, Negotiating price, Ensuring Sku /Brand readiness, Laying the pipeline for future business.

-- Ensure Creating of an Annual Business plan with Key customers. Review and track performance

- IdentifY New Channel Opportunities & growth segments within accounts and execute engagement activities

- Relationship Building

Trade Marketing

- Device & Execute GTM Plans for New Launches, Restages & priority Sku's.

- Ensure profitability by driving sales of Priority Sku's.

- Ensure ECOs of brands, width and depth relevant to each sub channel

- Devising & Executing best in class VI, execution of consumer promotions, customer engagement activities.





Sales Development

- Rolling out Rewards & recognition initiatives for the channel

- Regular performance tracking and feedback

- Devising & timely roll out of Sales support Energizers to improve Sales.

Operate TOT Budgets & System Adherence

- Plan and budget for TOT spends

- Ensure spends are within set budgets

- Ensure compliance of sales, commercial and planning systems and processes

- Ensure compliance of financial hygiene

MI, Tracking and Reporting

- Track and report competition activities

- Track and report new business opportunities / activation opportunities

Key Result Area

- Achieve Monthly Sales Objectives for Core Chains

- Business Development through Intern Management, New Account Activation, New Product Launch and ensure to tap regional or seasonal opportunities

- Ensure best in class Point of Sale execution

- Ensure Customer Management through TOTs signing, adherence and wiring

- Drive brand objectives at account / sub channel / channel level

- Plan & Execute new products GTM’s as per plan

- Responsible for execution of Customer & Consumer Promotion /Engagement Activities

- Work in a matrix structure and align Institutional / OOH(Out of Home) - Head on quarterly and monthly Institutional / OOH(Out of Home) plans

- Liaison with Regional and National Commercial, Planning and HR support functions to ensure functional hygiene for team.

Pay: ₹600,000.00 - ₹1,200,000.00 per year

Perks:

- Health insurance
- Provident Fund

Work Location: In person

📌 Area Sales Executive (Mumbai)
🏢 Yugn
📍 Mumbai