Hi Dear Candidate Hope you are doing well We have an urgent and exciting opening at one of the beauty and wellness company based out in Noida Content Strategist Role effora Job Description Experience 4 5 Years Industry Beauty Wellness D2C Preferred Location Noida Delhi NCR Work From Office About Effora Effora is building Indias premium Beauty Wellness brand focused on routines recovery and visible results through an ecosystem of beauty devices topicals supplements and education Were looking for a Brand Content Strategist who combines creativity with analytics someone who can build content that drives awareness trust and measurable business growth Key Responsibilities Performance Content Analytics Work closely with the Performance Marketing team to create highconverting ad creatives Analyze creative performance and optimize based on data Build ROIdriven hooks scripts ad copies landing pages and messaging Identify winning creative angles and scale them across Organic Paid and Creator channels Present weekly insights and actionable recommendations Key Metrics ROAS CTR CVR CPM CPC CPA Hook Rate Thumb Stop Rate Watch Time Saves Shares Engagement Rate ContentAttributed Revenue Brand Content Strategy Own content strategy across Instagram YouTube Meta Ads Website and Product Launches Build educational content around beauty science recovery and routines Develop content calendars aligned with launches and campaigns Ensure consistent brand communication across all touchpoints Copywriting Product Positioning Develop product positioning and messaging Write hooks scripts captions ad copies website copy emails landing pages and packaging copy Translate scientific concepts into engaging consumer content Influencer Creator Marketing Lead endtoend influencer campaigns Source negotiate onboard and manage creators Develop campaign briefs and track creator performance Build longterm creator partnerships focused on business outcomes Campaign Execution Execute integrated campaigns across Organic Paid Creator and Product Launch channels Collaborate with Design Video Growth and Founder teams Ensure campaigns are delivered on time with measurable impact What Were Looking For 3 5 years of experience in Content Strategy Brand Marketing Influencer Marketing or D2C Marketing Strong copywriting and storytelling skills Experience managing influencer campaigns endtoend Strong understanding of Meta Ads creatives and performance marketing Analytical mindset with the ability to connect creative decisions to business outcomes High ownership execution speed and excellent communication skills Prior experience with Beauty Wellness or Consumer D2C brands is preferred Success Metrics ContentAttributed Revenue Creative ROAS Organic Reach Engagement Watch Time Saves Shares Influencer Campaign ROI Product Launch Performance Campaign Execution Timeliness Brand Consistency Why Join Effora Build one of Indias fastestgrowing Beauty Wellness brands Work directly with the Founder on brand and growth strategy High ownership creative freedom and the opportunity to build a categorydefining content engine Job Location Noida If you find this job prospect suits your profile and are interested kindly share your resume at hidden email Regards Ankita Jobs Territory

📌 Content Strategist Brand Strategist Brand content marketing manager (Noida)
🏢 Jobs Territory Hiring For Beauty and Wellness
📍 Noida