About the Role

We are looking for a creative, execution-focused, and strategic Marketing & Brand Executive to support the marketing initiatives of Jajabor Brand Consultancy (JBC) and Indian Compressors Ltd. (ICL).

This role offers the opportunity to work across two diverse brands - one a leading brand consultancy and the other a global engineering manufacturer. The ideal candidate should be comfortable managing brand storytelling, digital marketing, content creation, campaign execution, event marketing, and corporate communications while collaborating with cross-functional teams.

Key Responsibilities Brand Marketing

- Develop and execute marketing initiatives for JBC and ICL.
- Ensure brand consistency across all communication channels.
- Plan and execute integrated online and offline marketing campaigns.
- Support brand positioning across different target audiences.

Social Media & Content Marketing

- Create and manage monthly content calendars.
- Manage LinkedIn, Instagram, YouTube, and other digital platforms.
- Write social media content, blogs, newsletters, website copy, and emailers.
- Support founder branding and thought leadership initiatives.
- Coordinate with designers, photographers, videographers, and external agencies.

Digital Marketing

- Execute organic and paid marketing campaigns.
- Support SEO initiatives and website optimization.
- Monitor website traffic, campaign performance, and lead generation.
- Analyze campaign performance and recommend optimizations.
- Prepare monthly marketing reports and dashboards.

Product & Corporate Marketing (ICL)

- Develop brochures, presentations, and marketing collateral.




- Create customer case studies and success stories.
- Support product launches and marketing campaigns.
- Coordinate technical content with business and engineering teams.
- Assist with website updates and product communication.

Event & Exhibition Marketing

- Support planning and execution of exhibitions, conferences, webinars, and events.
- Manage pre-event, on-ground, and post-event marketing activities.
- Coordinate promotional materials and event branding.

Research & Collaboration

- Conduct market and competitor research.
- Track industry trends and identify recent marketing opportunities.
- Collaborate with Sales, PR, Digital, Design, and Leadership teams.
- Coordinate with external vendors and partners to ensure timely campaign execution.

Requirements Experience

- 2 -4 years of experience in Marketing, Brand Marketing, Digital Marketing, or Communications.
- Agency experience preferred.
- Exposure to B2B or industrial marketing is an added advantage.

Skills

- Excellent written and verbal communication skills.
- Strong content writing and storytelling abilities.
- Experience managing LinkedIn and other social media platforms.
- Good understanding of branding and digital marketing.
- Ability to manage multiple projects simultaneously.
- Strong attention to detail and execution.
- Creative mindset with analytical thinking.

Technical Skills

Preferred experience with:

- Canva
- Meta Business Suite
- LinkedIn Campaign Manager
- Google Analytics (GA4)
- Google Search Console
- WordPress
- Google Workspace
- ChatGPT and AI productivity tools
- Basic video editing (CapCut/Premiere Pro) (preferred)

📌 Marketing & Brand Executive (New Delhi)
🏢 Jajabor Brand Consultancy
📍 New Delhi