·
The generation and development of qualified leads for the sales team, primarily handling outbound
telemarketing, coordinating with email and mailing efforts across all sales
channels, but also some inbound call handling in response to online enquiries and
other marketing activities.

·
Working with the prospect database to develop
prospects into qualified leads,
coordinating with sales activities. Liasing with marketing to assist in event
follow-up and mail campaigns.

·
Developing and maintaining the required
knowledge our products to identify
customer needs and maximize the opportunity.

·
Accurately recording new information (company,
contacts, job titles) into the marketing databases, continuously validating all
data, including current contacts and associated details such as email addresses, within the marketing database with the
input of updates as required.

·
Undertaking research as required to the identify
new organisations and markets for the team to target.

Required Skills

- Minimum of one year(s)
experience of operating in a telephone based role, ideally within in a
telemarketing or sales environment.

- Excellent telephone skills
combined with a proven track record of building customer relationships
over the phone by using a friendly and tenacious approach.

- Strong levels of PC literacy.

- Solid experience in Microsoft
Outlook experience (or equivalent) for general company communication.

- Solid experience in End user
experience of in-house or proprietary marketing/sales/lead generation databases.

- Solid experience in Microsoft
Excel (or another spreadsheet
package) experience with a good grasp of some basic functions, such as
sorting information.

- Solid experience in Internet




searching experience to gather relevant data and information.

- Proven capability to work
with high volumes of data within tight timescales whilst maintaining
accuracy.

- Strong attention to detail
with a methodical approach to work.

- Proactive approach to work
with proven ability to work independently when required as well as working
part of a team.

- Web Research

- Research on relevant topics
and events as assigned

- Tele-Calling for first level
prospecting

- Use search engines to
identify target companies as defined from time to time.

·
Initiate first level contact with 'C' and other
level prospects & pitch the ground.

·
Prospect for recent customers by cold calling

·
Interact with VP or C level people over the
phone. Maximize contacts and lead
generation.

·
Pitch company offerings to prospects in Indian
Market

·
Execute qualification calls to a set of targeted
accounts to uncover opportunities for sales follow up.

·
Transition prospects to Manager for further
interactions and deal closures.

·
KPIs( Key Performance Indicators)

o Number
new companies/contacts added

Quality of marketing data

Number calls completed

Number of qualified leads/appointments/conference
calls

Desirable Skills

- Experience of running queries
and running reports from databases

- Genuine interest in the sales
process.

- An awareness and
understanding of Data Protection issues.

- Previous experience of
working within a Franchise Distributor .

- No telephone/calling fear

- Excellent lead qualification and lead
generation skills to discover opportunities for sales follow up.

- Excellent communication skills,
both verbal and written.

Qualification

·
Should be a graduate engineer with any Electronic
discipline preferably with MBA

📌 Technical Marketing Engineer (Bengaluru)
🏢 Important Group
📍 Bengaluru