01 Aug
|
Recognized
|
India
This role is for one of the Weekday's clients
Min Experience: 8 years
Location: Remote (India)
JobType: full-time
We are seeking a Testing & Optimization Specialist to drive experimentation, A/B testing, and data-driven optimization strategies across digital platforms. The ideal candidate thrives on analyzing data, generating insights, and improving user experiences through innovative testing techniques. You will own the end-to-end testing lifecycle, from hypothesis creation to results reporting, while collaborating closely with stakeholders.
Key Responsibilities
- Experimentation & Testing: Plan, execute, and analyze A/B and multivariate tests using platforms like Adobe Target and Optimizely. Independently generate testing strategies and hypotheses, and communicate results effectively.
- Analytical Skills: Identify optimization opportunities, evaluate data from multiple sources, and build dashboards and reports to support informed decision-making. Automate reporting where applicable.
- Stakeholder Management: Collaborate with stakeholders to understand requirements and translate them into actionable testing use cases, managing expectations throughout the process.
- Metrics & Reporting: Define KPIs and performance metrics, regularly reporting test outcomes and insights.
- Platform Expertise: Leverage expertise in Adobe Target, Optimizely, Adobe AEM, GA4, and other web/AdTech platforms.
Stay updated on platform features and industry best practices.
- Continuous Improvement: Monitor industry trends, refine testing methodologies, and suggest process enhancements to improve optimization workflows.
- Problem Solving & Innovation: Identify challenges, interpret data, and propose creative solutions for testing and optimization.
- Attention to Detail & Adaptability: Ensure accuracy in experiment setup, analysis, and adapt quickly in a dynamic environment.
- Communication: Effectively convey technical concepts and insights to diverse stakeholders.
Qualifications & Experience
- Bachelor’s degree in Computer Science, Information Technology, or related field; Master’s or Analytics degrees are a plus.
- 8+ years overall experience with Adobe Target, Optimizely, or Monetate; 1–2 years in developing custom code, JavaScript, and tag implementations.
- 2+ years designing, running, and reporting on A/B and multivariate tests.
- Experience delivering agile and personalized site experiences using Adobe Target or Optimizely.
- Adobe Target or Optimizely certification is a plus.
- Experience with legal subscription or SaaS platforms is advantageous.
Core Skills
Adobe Target | Optimizely | Adobe AEM | GA4 | CSS | Data Analysis | Experimentation | A/B Testing | Optimization | Stakeholder Management
📌 Testing and optimisation specialist (India)
🏢 Recognized
📍 India