Key Responsibilities:

· Identify, research, and prospect new B2B clients across the U.S. and Canada using outbound channels such as cold calling, email outreach, LinkedIn, and virtual engagement.

· Manage a sales pipeline of expired, new, and existing customer leads, ensuring accurate status tracking, timely follow-ups, and consistent communication.

· Generate high-quality leads aligned with the company's sales strategy and target personas, nurturing and managing them within Salesforce CRM.

· Develop persuasive sales messaging and custom pitches tailored to North American business contexts, industry verticals, and compliance requirements.

· Qualify and prioritize leads based on buying intent, budget, authority, need, and timeline (BANT) or other qualification frameworks.

· Utilize market intelligence tools (e.g., ZoomInfo, Apollo, LinkedIn Sales Navigator, Crunchbase) to build detailed prospect profiles and uncover business opportunities.

· Collaborate with inside sales, pre-sales, and marketing teams to create outbound campaigns that resonate with the North American audience.

· Maintain frequent, professional contact with leads and clients via phone, email, and virtual meetings to build trust and long-term relationships.

· Consistently update and manage lead information, contact history, and engagement activities in Salesforce CRM.

· Communicate proactively with management regarding pipeline activity, lead quality, market feedback,



and competitive intelligence.

Skills:

· Extensive experience generating B2B leads for the North American market, with a deep understanding of cultural, commercial, and industry-specific nuances.

· Strong outbound sales experience, including cold calling, email sequencing, LinkedIn outreach, and virtual client engagement.

· Ability to craft compelling value propositions, leveraging a consultative and solution-oriented sales approach.

· Proficiency with Salesforce CRM for lead tracking, pipeline reporting, and sales coordination.

· Comfortable with high activity levels and performance-based targets.

· Strong English communication skills (verbal and written) with qualified fluency suitable for North American clients.

· Excellent analytical and organizational skills with meticulous attention to detail in documentation and follow-up.

· A self-starter with a strong sense of ownership, accountability, and drive for performance.

Qualifications:

· Bachelors degree in Marketing, Business Administration, Communications, or a related field

· 3 to 5 years of experience in outbound B2B sales/lead generation roles, preferably for international markets

· Prior experience in selling or generating leads for technology, SaaS, or professional services firms

· Experience working in a U.S. or Canada-facing sales team is highly preferred.

Location: Pune, India

📌 Business Development Representative_India (Indore)
🏢 Important Business
📍 Indore