- Drive consistent and sustainable customer acquisition and revenue growth
- Meet or exceed defined MQL (Marketing Qualified Leads) and SQL (Sales Qualified Leads) targets
- Identify and nurture high-potential leads that convert into valuable business opportunities
- Act as a key bridge between prospective client needs and the organization’s creative or service-based offerings
- Provide valuable market intelligence to support strategic decision-making
What You’ll Own & Drive:
- Proactive Prospect Outreach: Independently generate qualified leads every week through email, cold calling, and social media engagement. Craft compelling pitches to build relationships and secure meetings with key decision-makers
- Lead Generation: Identify, research, and target potential leads across LinkedIn, industry platforms, events, tailored email campaigns, and qualified networks
- Target Achievement: Take full ownership of lead generation metrics and consistently meet growth-oriented goals
- Lead Qualification Framework: Utilize a structured system to assess and qualify leads based on key factors like need, budget, timeline, and decision authority
- Market Research: Stay current with industry developments, competitor activity, and market trends to discover new business opportunities
- Cross-functional Collaboration: Work closely with marketing, sales, and creative teams to align lead generation activities with business priorities
- Lead-Nurturing Programs: Create and execute strategic nurturing campaigns to move leads through the funnel using tailored content and timely follow-ups
What We’re Looking For:
- 1–2 years of experience in lead generation, pre-sales, or consulting—ideally within a services or design-oriented organization
- Bachelor’s degree in Business Administration, Marketing, or a related field
- Resilient and persistent communicator who can handle rejection professionally
- Proven success in B2B lead generation with measurable results
- Strong grasp of the B2B buyer journey and decision-making dynamics
- Methodical and data-driven approach to lead targeting and qualification
- Analytical mindset with the ability to assess lead quality and refine outreach strategies
- Proficiency with CRM systems, lead generation tools, MS Office, and Google Suite
- Ability to maintain accurate records and track lead status throughout the sales cycle
- Natural problem solver who can uncover client pain points and effectively position offerings as solutions