This role is for one of the Weekday's clients

Location: Bengaluru, Gurgaon

JobType: full time

Key Responsibilities

Email Deliverability & Optimization

- Oversee and optimize email deliverability to ensure campaigns consistently reach inboxes.
- Proactively identify and resolve issues related to spam traps, blacklists, and IP/domain reputation.
- Implement and maintain authentication standards including SPF, DKIM, and DMARC.

Performance Tracking & Insights

- Monitor key deliverability metrics such as bounce rates, spam complaints, and inbox placement.
- Analyze performance reports and provide actionable recommendations to enhance campaign outcomes.

Infrastructure Management

- Collaborate with IT/DevOps teams to maintain reliable and scalable email delivery systems.
- Partner with ESPs to troubleshoot and improve deliverability challenges.

Compliance & Best Practices

- Ensure adherence to global email regulations including CAN-SPAM, GDPR, and CASL.
- Guide internal teams on email list hygiene, segmentation, and permission-based marketing practices.





Strategy & Innovation

- Develop and execute strategies to enhance overall email deliverability and performance.
- Stay updated with industry trends, tools, and emerging best practices to continuously improve deliverability strategy.

Requirements & Qualifications

- 3–5 years of experience in email deliverability, preferably within a B2B environment.
- Strong expertise in email authentication standards (SPF, DKIM, DMARC).
- Experience with deliverability and campaign performance tools (e.g., Smartlead, Lemlist, Clay).
- Solid understanding of global email compliance standards (CAN-SPAM, GDPR).
- Strong analytical mindset with the ability to derive data-driven insights and solve complex deliverability challenges.
- Excellent communication skills, with the ability to simplify technical information for various stakeholders.
- Bachelor’s degree in Marketing, IT, or a related discipline (preferred).

📌 Email Deliverability Manager (Bengaluru)
🏢 Important Business
📍 Bengaluru