Influencer Marketing Executive (New Delhi)

Influencer Marketing Executive (New Delhi)

01 Aug
|
PIXEL Media
|
New Delhi

01 Aug

PIXEL Media

New Delhi

Job Title Influencer Campaign Executive - Video Review Operations Overview This is a full-time execution-oriented role responsible for managing influencer campaigns end-to-end from discovery to outreach dispatches follow-ups video and review collection and reporting The role demands daily discipline structured documentation and measurable output It is not a creative strategic or content ideation role Execution is the core Core Responsibilities - A to Z of the Role 1 Influencer Discovery Shortlisting Shortlist 90 to 150 current creators per week based on campaign needs category region follower base content quality Ensure all data fields are filled name Instagram handle follower count city phone number engagement quality platform health and fit Submit only filtered verified and aligned profiles Eliminate irrelevant or outdated creators 2 Outreach Conversion Send minimum 300 outreach messages per week via DM WhatsApp or email Actively follow up and convert 60 to 90 creators per week into the campaign across barter paid or hybrid models Document each outreach attempt Maintain message logs and avoid duplication or confusion 3 Order Dispatch Coordination Collect full address and phone details for every confirmed creator Coordinate with warehouse or dispatch teams to ensure timely shipment of products Track 100 percent of shipments every parcel dispatched must be followed until delivered and recorded 4 Video Review Collection Collect minimum 60 to 75 influencer videos or reviews per week Ensure each content submission includes Clear product visibility Good lighting and clean audio Natural integration not forced or robotic No incorrect claims or off-brand messaging Track each submission with a live Google Sheet and folder system updated daily 5 Execution Scripts Guidelines Share brand-approved briefs or scripts before every content shoot Confirm creator understanding of tone usage and claims Review every video before acceptance Reject all off-script or low-quality content 6 Reporting Daily Tracking Update campaign trackers in Google Sheets at least twice daily Track status across Outreach Confirmed Dispatch Delivered Video Submitted Pending Rejected Payment or barter type Final content folder links No row should be left incomplete No task should exist outside the sheet 7 Buyer Resolution Support If Required Handle any creator-side issues such as Missing packages Address errors Product confusion Payment clarifications Escalation to management only if not resolved in 24-48 hours with at least two follow-ups done 8 Payment Coordination For Paid Campaigns Collect influencer invoices in correct format Get approvals and follow through on payment cycle Confirm payout received and close loop No creator should be left unpaid due to lack of follow-through Expected Work Style Discipline Create a transparent task list every morning and maintain it throughout the day Submit daily EOD reports with quantitative progress Do not delay or skip follow-ups Every delay compounds the campaign delivery Escalate problems only after you have tried to resolve them yourself Avoid informal work styles all updates must be formal written and recorded Tools Required Google Sheets campaign tracking dispatch logs outreach tracking WhatsApp Business Instagram DMs for creator communication Google Drive to collect and organize content maintain folders Gmail for invoices formal communication What Will Define Success in This Role Metric Weekly Minimum Expectation Creators Shortlisted 90-150 Outreach Messages Sent 300 Creators Converted 60-90 Videos Reviews Collected 60-75 Dispatch Tracking Completion 100 percent Reporting Tracker Updates Twice Daily 100 percent accurate Red Flags That Will Not Be Tolerated Missing rows or updates in tracking sheets Incomplete outreach or ghosting creators post-confirmation Accepting substandard videos without quality check Failing to escalate serious issues with solution options Escalations from brands due to your delay miscommunication or oversight Job Types Full-time Permanent Pay 15 000 00 - 20 000 00 per month Benefits Cell phone reimbursement Internet reimbursement Language English Preferred Work Location In person

📌 Influencer Marketing Executive (New Delhi)
🏢 PIXEL Media
📍 New Delhi

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