Job Title Amazon PPC Manager Working Days Monday to Friday Shift Timings 12 pm to 9 pm IST ROLE We are looking for a skilled and driven PPC Manager with proven experience in the e-commerce industry specifically working with the private label model The PPC Manager is responsible for overseeing the brand s Amazon PPC performance You will co-create PPC strategies with the brand owner by understanding overall business goals and aligning advertising efforts accordingly From launch to scale phases you will be expected to build optimize and manage advertising campaigns support new product launches and consistently contribute insights to the broader brand management and product development teams RESPONSIBILITIES 1 Strategy Document and publish the PPC strategy for internal use Define PPC goals that align with both company-wide objectives and individual product targets Convert brand goals into actionable PPC strategies Identify external factors needed for PPC success e g improved product images review velocity Update strategies regularly yearly quarterly monthly weekly to meet evolving goals Implement processes workflows and tools needed to execute strategies Attend leadership meetings to realign on priorities and report on PPC performance 2 Management Develop an organized and effective campaign structure Set and manage bids across ad types Validate keyword research generated by the Product Development team Test placements and monitor performance Oversee Sponsored Products Brands Display campaigns and explore new ad types like Video Ads Feed PPC performance data back into the company to support decision-making Maintain and update internal PPC SOPs Execute PPC campaigns for new product launches 3 Launch Collaborate with Product Development to prepare for launches Work with the SKU Optimization team to re-launch and fine-tune product positioning RESULTS EXPECTED PPC targets are aligned with company goals Accurate measurement of PPC metrics Ongoing optimization of campaign variables bids budgets TOS bid adjusters Launches rank recent products within budget Keyword graduation and negative matching are handled efficiently Campaign structure and naming conventions are consistently followed Ad spend is strategically allocated minimizing waste REQUIREMENTS Proven experience in the e-commerce industry ideally in a private label Amazon business model Must have experience working in different Amazon marketplaces like US CA MX UK EU AU NZ Middle East South East Asia any of these Deep understanding of Amazon s advertising ecosystem Hands-on experience managing Sponsored Products Brands and Display Ads Strong analytical and data interpretation skills Strategic mindset with the ability to translate business goals into PPC action plans Familiarity with launch strategies and performance tracking tools Experience creating and maintaining SOPs Detail-oriented and highly organized Job Types Full-time Permanent Pay 600 000 00 - 800 000 00 per year Benefits Paid time off Provident Fund Application Question s Notice Period Current Location Experience Amazon PPC 3 years Preferred Amazon Global Marketplace 3 years Preferred Amazon Private Label 3 years Preferred