Job profile - Email marketing- Working days Monday to Saturday- Timing - 01 00- 10 00 PM- Experience - 6 months - 1 yr- Job location - Noida- Shift - Day Must be flexible night shift - Salary - 10-15kJob Summary We are looking for a highly motivated Email Marketing Executive with 0-6 months of experience and a technical background to join our marketing team The ideal candidate will be responsible for executing email campaigns managing subscriber lists and optimizing outreach strategies to enhance engagement and lead generation Roles and Responsibilities of an Email Marketing Specialist An Email Marketing Specialist is responsible for planning executing and optimizing email campaigns to enhance customer engagement generate leads and drive conversions Key Responsibilities - Email Campaign Strategy Planning Develop and implement effective email marketing strategies segment email lists and create personalized campaigns - Content Creation Design Craft compelling email copy with explicit CTAs design visually appealing templates and optimize for mobile and desktop - Email List Management Build maintain and segment subscriber lists while ensuring data accuracy and deliverability - Campaign Execution Automation Schedule marketing emails implement automated workflows welcome emails drip campaigns and personalize communication - Performance Tracking Optimization Monitor key KPIs open rates CTR conversions conduct A B testing and optimize campaigns based on data insights - Compliance Best Practices Ensure adherence to GDPR CAN-SPAM Act and industry standards to maintain email deliverability and user privacy - Cross-Team Collaboration Work with content writers designers and marketing teams to align email strategies with business goals - Lead Nurturing Engagement Develop email sequences engage audiences through surveys and re-engagement campaigns and provide valuable content Required Skills - Strong copywriting content creation- Proficiency in email marketing tools Mailchimp HubSpot etc - Basic HTML CSS knowledge for email design- Data analysis A B testing- Customer segmentation targeting expertise- Understanding of email compliance regulations ref updazz com