Digital Marketing Executive Location Mumbai Work From Office Working Days Monday to Friday Role Overview We are seeking an experienced Digital Marketer who will be responsible for managing and optimizing large-scale digital campaigns across Meta and Google platforms The ideal candidate should have hands-on experience in handling monthly budgets of 30 Lakhs driving ROI-focused campaigns and finalizing creatives using both traditional and AI-powered tools Key Responsibilities Plan execute and optimize performance marketing campaigns across Meta Facebook Instagram and Google Ads Search Display YouTube Manage a monthly budget of 30 Lakhs with accountability for ROI and CPL targets Monitor analyze and report campaign performance using tools like Google Analytics Meta Business Manager and other tracking platforms Conduct A B testing of ad creatives landing pages and audience segments to maximize efficiency Collaborate with creative content teams while also using AI tools for content generation and design to finalize ad creatives and campaign material Stay updated with industry trends algorithm changes and new platform features to ensure campaigns remain competitive Provide weekly and monthly performance reports with actionable insights Requirements 3-4 years of proven experience in performance marketing digital marketing Hands-on experience managing large budgets 20-30 Lakhs per month Robust knowledge of Meta Ads Manager Google Ads platforms Proficiency in Google Analytics Tag Manager and performance tracking tools Experience with AI-based content generation text creatives video and design tools e g Canva Figma Adobe Suite etc Ability to independently finalize campaign content with a creative eye Analytical mindset with the ability to interpret data and generate insights Excellent communication and teamwork skills Job Type Full-time Pay 500 000 00 - 720 000 00 per year Work Location In person

📌 Digital Marketing Executive (Maharashtra)
🏢 ADAR Career
📍 Maharashtra