We are looking for a highly experienced and strategic Senior Social Media Manager to lead our social media initiatives In this role you will be responsible for developing implementing and managing our social media strategy to enhance our brand engage our audience and drive growth across multiple platforms You will work closely with the marketing creative and content teams to ensure that social media efforts align with the overall marketing goals Key Responsibilities Develop and execute a comprehensive social media strategy across various platforms e g Facebook Instagram Twitter LinkedIn TikTok YouTube that aligns with business objectives and brand goals Lead and manage the day-to-day operations of the social media team including content creation scheduling and community management Create and oversee engaging on-brand content that resonates with target audiences and drives user engagement Analyze performance metrics social media trends and user engagement data to optimize content strategies and inform decision-making Work with internal teams to integrate social media efforts with broader marketing campaigns product launches and events Manage social media advertising campaigns including budget allocation targeting and creative execution to maximize ROI Stay ahead of social media trends tools and emerging platforms identifying opportunities for brand innovation Engage with followers influencers and partners to foster a solid online community and build brand loyalty Handle crisis communications and manage the brand s online reputation in a professional and timely manner Monitor competitors and industry leaders to ensure that the brand remains at the forefront of social media trends and innovations Report regularly on social media performance to senior management and other stakeholders Required Skills and Qualifications Experience 3-6 years of experience in social media management with a focus on strategy content creation and performance analysis Platforms Deep understanding of major social media platforms Facebook Instagram Twitter LinkedIn TikTok YouTube etc and their best practices Tools Proficiency in social media management tools e g Hootsuite Sprout Social Buffer and analytics platforms e g Google Analytics native platform insights Content Strategy Proven track record of creating and managing successful social media campaigns with measurable results Creativity Strong creative skills and the ability to translate brand identity into engaging content that drives growth and engagement Analytical Skills Ability to analyse data and trends to optimize performance develop reports and drive continuous improvement Leadership Experience leading and mentoring a team of social media professionals with a focus on collaboration and talent development Communication Excellent written and verbal communication skills with the ability to craft clear compelling messages that resonate with diverse audiences Preferred Qualifications Experience with paid social media campaigns including strategy targeting and budget management Expertise in influencer marketing and building strategic partnerships with creators and influencers Knowledge of SEO SEM and email marketing as they relate to social media strategy Experience working in industries like Digital Marketing Agency can handle multiple projects of our clients Strong portfolio showcasing successful social media campaigns and performance metrics How to Apply Interested candidates should submit their resume cover letter and portfolio to hr iisindia net with the subject line Social Media Manager Application - Your Name Applications will be reviewed on a rolling basis Job Types Full-time Permanent Pay 35 049 92 - 55 422 00 per month Ability to commute relocate Jangpura Delhi Delhi Reliably commute or planning to relocate before starting work Preferred Education Diploma Preferred Experience total work 3 years Required Work Location In person

📌 Senior Social Media Manager (New Delhi)
🏢 Anadee Digital Solutions
📍 New Delhi