We are looking for a Data Analyst - Marketing Analytics Automation to join our Marketing team in Chennai In this strategic and hands-on role you ll be responsible for analyzing integrating and automating data across marketing and sales channels to deliver actionable insights and measurable business impact Location Chennai India Department Marketing Employment Type Full-time About Corporater Corporater is a global software company that delivers integrated software solutions for Governance Performance Risk and Compliance GPRC on a single system the Corporater Business Management Platform We empower medium and large enterprises across industries to align strategy with execution digitalize operations and drive business outcomes Our Chennai office serves as a key technology and marketing hub supporting global initiatives and growth About the Role We are seeking a skilled Data Analyst with a strong background in marketing analytics programming and martech platforms You will work at the intersection of strategy and technology playing a critical role in enabling data-driven decision-making through performance tracking revenue attribution and marketing automation Key Responsibilities Data Integration Analysis Consolidate and analyze data from sources such as websites digital campaigns CRM systems and sales pipelines Map and normalize datasets to create unified customer and account journeys Build structured views for evaluating campaign and marketing channel performance Revenue Attribution Performance Tracking Develop models to attribute pipeline and revenue to specific marketing activities Design dashboards to visualize lead flow conversions and ROI Support multi-touch attribution and optimize channel spend Automation Reporting Build scripts and workflows for ETL reporting and visualization Maintain automated data pipelines for real-time analytics Collaborate with marketing and sales teams to calibrate dashboards and KPIs Insights Strategy Translate data into performance narratives and strategic recommendations Identify patterns and gaps in the marketing funnel and customer behavior Recommend improvements in targeting content and resource allocation Collaboration Governance Work closely with Marketing Sales and Customer Success to ensure consistent metrics Enforce best practices in data quality campaign tagging and tracking Document processes and support ongoing marketing data governance Qualifications Skills Bachelor s or Master s in Data Science Computer Science Statistics or related field 3 years of experience in marketing analytics or a data analyst role in a digital setting Proficiency in Python SQL or similar for data processing and automation Experience with marketing tools and platforms e g CMS campaign management email automation Strong skills in data visualization Power BI Tableau Looker or Google Data Studio Familiarity with marketing attribution models and customer data platforms CDPs Understanding of APIs and cross-platform data extraction methods Strong analytical communication and storytelling skills Preferred Qualifications Experience in B2B marketing or account-based marketing ABM Familiarity with customer journey mapping and funnel optimization What We Offer A purpose-driven global work culture with a strong focus on innovation Opportunity to influence strategic marketing decisions with data Cross-functional collaboration with global Marketing Sales and Product teams Room for continuous learning and career development Competitive salary and benefits How to Apply If you re passionate about using data to drive marketing performance and growth we d love to hear from you Contact Neema Sheron Head of Demand and Marketing Operations 91 988 4376 995 Note This is a direct company recruitment We do not accept applications via external agencies A background check may be conducted for selected candidates

📌 Data Analyst – Marketing Analytics & Automation (Tamil Nadu)
🏢 Corporater
📍 Tamil Nadu