Job Summary We are seeking a skilled and proactive SEO Specialist to join our team The ideal candidate will support both short-term and long-term SEO objectives optimize website performance and contribute to overall digital growth You should have strong analytical skills knowledge of current SEO practices and the ability to collaborate effectively with cross-functional teams Roles and Responsibilities Assist in achieving short-term and long-term SEO strategies Understand business goals and analyze competitor strategies Conduct keyword research and generate new keyword ideas Review and analyze competitors SEO techniques Perform on-page optimization to improve search rankings Generate content ideas and support copywriting needs Analyze website and social media pages and provide recommendations for improvement Monitor website traffic track search performance and develop improvement strategies Develop and execute link-building strategies Manage on-page off-page and paid search campaigns Utilize Technical SEO knowledge and analyze insights from Google Analytics Stay updated with the latest SEO trends algorithm updates and best practices Coordinate with the Web Development and Business Development teams when required Candidate Profile Requirements Experience 6 months to 3 years in SEO or digital marketing Good understanding of user experience and website behavior Proficient in SEO tools such as SEMRUSH Knowledge of white-hat SEO techniques Ability to work on Technical SEO and Off-Page optimization Solid understanding of tools such as A B testing Google Optimize GTM Google Tag Manager Google Analytics Conversion Tracking and Google Ads Management Knowledge of SEO implementation across various CMS platforms such as WordPress Shopify Magento and Joomla Willingness to experiment and try new approaches based on project requirements Job Type Permanent Full-time Contractual Shift Day Night Location Newtown-Kolkata Job Type Full-time Pay 250 000 00 - 400 000 00 per year Benefits Paid sick time Ability to commute relocate New Town Kolkata - 700156 West Bengal Reliably commute or planning to relocate before starting work Preferred Application Question s Are you an immediate joiner What is current CTC What is your expected CTC Experience SEO 1 year Required Digital marketing 1 year Preferred Google Analytics 1 year Preferred Google Tag Manager 1 year Preferred Language English Preferred Location New Town Kolkata - 700156 West Bengal Preferred Shift availability Day Shift Preferred Work Location In person Expected Start Date 15 12 2025

📌 Seo Specialist (West Bengal)
🏢 IB Arts
📍 West Bengal