Job description Key Responsibilities Strategy Development Develop implement and manage comprehensive social media strategies that align with the company s objectives Conduct market research and audience analysis to tailor strategies that drive engagement and growth Content Planning Creation Collaborate with the marketing team to create and curate high-quality engaging content across multiple platforms Facebook Instagram Twitter LinkedIn Ensure content is on-brand consistent with the voice and tone and optimized for each platform Plan and schedule posts including copywriting visuals and multimedia elements Community Engagement Build and nurture relationships with the online community by responding to comments messages and mentions Monitor and engage with user-generated content and encourage audience interaction Campaign Management Plan and execute social media campaigns contests and promotions Collaborate with other departments e g PR advertising to ensure integrated marketing efforts Analytics Reporting Monitor social media trends platform updates and competitor activities Track key performance metrics KPIs and provide regular reports to assess the effectiveness of social media campaigns Utilize analytics tools to measure ROI engagement reach and conversion rates Paid Media Advertising Plan execute and optimize social media paid ad campaigns e g Facebook Ads Instagram Ads LinkedIn Ads Ensure ads are targeted effectively and deliver results Brand Monitoring Crisis Management Track brand sentiment and address potential issues or negative feedback in a timely and professional manner Help manage online reputation and maintain positive brand perception Stay Current on Trends Stay up-to-date with the latest social media trends platform updates and emerging technologies Implement cutting-edge strategies to ensure the brand stays competitive in a fast-evolving social media landscape Qualifications Bachelor s degree in Marketing Communications or a related field preferred 1 years of experience in social media marketing or strategy with a strong portfolio showcasing results Proficiency in social media platforms tools and analytics e g Google Analytics platform insights Strong writing communication and storytelling skills Experience with paid social media campaigns Creative thinker with the ability to analyze data and generate actionable insights Job Type Full-time Pay 30 000 00 - 40 000 00 per month Benefits Paid sick time Paid time off Work Location In person

📌 Social Media Manager (Chandigarh)
🏢 Factory Grid
📍 Chandigarh