Project Role Application Lead Project Role Description Lead the effort to design build and configure applications acting as the primary point of contact Must have skills Salesforce Marketing Cloud Good to have skills NA Minimum 5 year s of experience is required Educational Qualification 15 years full time education Summary As an Application Lead you will lead the effort to design build and configure applications acting as the primary point of contact Your typical day will involve collaborating with various teams to ensure project goals are met facilitating discussions to address challenges and guiding your team through the development process You will also engage in strategic planning to align application functionalities with business objectives ensuring that the solutions provided are effective and efficient Your role will require you to stay updated on industry trends and best practices to continuously improve application performance and user experience Roles Responsibilities - Expected to be an SME - Collaborate and manage the team to perform - Responsible for team decisions - Engage with multiple teams and contribute on key decisions - Provide solutions to problems for their immediate team and across multiple teams - Facilitate training sessions to enhance team skills and knowledge - Monitor project progress and ensure timely delivery of milestones Professional Technical Skills - Must To Have Skills Proficiency in Salesforce Marketing Cloud - Robust understanding of customer journey mapping and automation - Experience with data management and segmentation strategies - Ability to analyze campaign performance and optimize accordingly - Familiarity with integration processes between Salesforce Marketing Cloud and other platforms Additional Information - The candidate should have minimum 5 years of experience in Salesforce Marketing Cloud - This position is based at our Bengaluru office - A 15 years full time education is required 15 years full time education

📌 Application Lead (Karnataka)
🏢 Accenture
📍 Karnataka