About the job About Avinyaa EdTech At Avinyaa EdTech we re not just building a product we re building possibilities We are an education technology company committed to making future-ready careers accessible for everyone Through a learner-first approach we provide skilling pathways mentorship and practical career support to help individuals unlock their full potential We re driven by a team of passionate technologists educators and designers working on high-impact solutions If you re excited about technology with a purpose and love solving real-world problems you ll feel right at home here About the Role We are looking for a dynamic social media Content Marketing Executive to lead our presence across major platforms Instagram YouTube LinkedIn and X formerly Twitter This role is focused on content creation digital engagement and brand storytelling You will also support influencer marketing initiatives and help shape the voice of Avinyaa EdTech across channels If you re creative detail-oriented and thrive in a fast-paced environment this role is for you Key Responsibilities Platform Strategy Management Manage and grow our social media presence across Instagram YouTube LinkedIn and X Plan and schedule platform-specific content aligned with brand objectives Monitor platform analytics to inform strategy and optimize performance Content Creation Execution Conceptualize and produce engaging content reels videos carousels and post captions Work closely with designers video editors and content writers to deliver creative assets Stay on top of social trends formats and audience preferences Influencer Marketing Identify and coordinate with relevant influencers for campaigns Track performance and engagement of influencer collaborations Support in planning end-to-end execution of influencer-led promotions Community Engagement Reporting Engage with followers respond to comments and messages Track content performance and generate reports to measure ROI and engagement Collaborate with cross-functional teams for campaign alignment and feedback Education Skills Bachelor s degree in Marketing Mass Communication or a related field 1-2 years of experience in social media and content marketing Solid understanding of social media trends visual storytelling and audience dynamics Basic knowledge of tools like Canva CapCut or other editing platforms Prior experience handling multiple platforms and influencer coordination is preferred What You Bring Creativity initiative and attention to detail Strong communication and coordination skills A collaborative mindset with the ability to work in a fast-paced setup Passion for social media brand building and digital communication Why Join Avinyaa EdTech Mission-led purpose-driven culture A chance to work at the intersection of technology and social impact Job Type Full-time Pay 300 000 00 - 500 000 00 per year Work Location In person

📌 Social Media & Content Marketing Executive (Gujarat)
🏢 Avinyaa EdTech
📍 Gujarat