Job Title - GN - SONG - MT - Salesforce Marketing Cloud - Senior Manager Management Level 6-Senior Manager Location Bengaluru BDC7A Must-have skills Salesforce Marketing Cloud Good to have skills Pardot Job Summary You will work closely with our clients as consulting professionals who design build and implement initiatives that can help enhance business performance Roles Responsibilities As part of the team you will drive the following Design new campaign strategies and marketing plans across all channels Conduct client s Campaign Marketing capability assessment and provide recommendations on optimizing the Campaign Marketing stack and develop use cases to improve utilization of the campaign ecosystem Experience developing next best action strategies Developing business case for campaign strategies technology solutions Experience with value architecting Derive insights for campaign work on Campaign attribution and optimization strategy Define campaign Key Performance Indicators and track them throughout the campaign lifecycle Identifying marketing process improvement opportunities and re-define the processes Lead and managed at least 2 large salesforce marketing program execution from strategy definition to delivery in Salesforce Marketing capabilities like SFMC Pardot Personalization Data cloud Salesforce Loyalty Extensive experience and hands-on role in conducting requirement gathering and design workshops preparing solution and functional blueprint leading and coordinating solution design and deployment across multi-dimensional team Strong project management skills ability to mobilize and organize across multiple stakeholders client and internal and projects Professional Technical Skills Experience with building a capability offering in their organization from scratch Preferably have good hands-on experience of SFMC Data Cloud Personalization Pardot Salesforce Loyalty Good consulting techno-functional and project management experience is preferred Stakeholder Management Experience in working with middle to senior management levels within existing organization client organizations Excellent oral and written communication skills Strong analytical skills and the ability to drive results-oriented decisions Data-driven mindset within proven utilization of information to drive decisions calibrate and results Highly organized proven ability to develop efficient processes that elevate team performance and drive results Proven success in navigating global matrixed environments and or experience in client facing roles Ability to work effectively in a remote virtual global environment Ability to work in a fast paced and unstructured environment Preferably be certified in SFMC Data Cloud Personalization Pardot Salesforce Loyalty Experience with CRM marketing software channel integration real time decisioning is desirable Strong understanding of how digital channels work together to create a cohesive personalized marketing program for the customer not just knowledge of one channel Experience managing digital campaigns for large complex clients with proficiency in measurement and operations Ability to use insights for campaign and strategy optimization Ability to drive large engagements independently Ability to establish and build on working relationships effectively Experience in managing mid-sized large teams Experience in working with middle to senior management levels within existing organization client organizations Strong experience in shaping and driving engagements and ability to lead project teams About Accenture Accenture is a leading global skilled services company providing a broad range of services and solutions in strategy consulting digital technology and operations Combining unmatched experience and specialized skills across more than 40 industries and all business functions underpinned by the world s largest delivery network Accenture works at the intersection of business and technology to help clients improve their performance and create sustainable value for their stakeholders With 624 000 people serving clients in more than 120 countries Accenture drives innovation to improve the way the world works and lives Visit us atAbout Our Company Accenture About Accenture Strategy Consulting Accenture Strategy shapes our clients future combining deep business insight with the understanding of how technology will impact industry and business models Our focus on issues such as digital disruption redefining competitiveness operating and business models as well as the workforce of the future helps our clients find future value and growth in a digital world Today digital is changing the way organizations engage with their employees business partners customers and communities This is our unique differentiator To bring this global perspective to our clients Accenture Strategy s services include those provided by our Global Network - a distributed management consulting organization that provides management consulting and strategy expertise across the client lifecycle Our Global Network teams complement our in-country teams to deliver cutting-edge expertise and measurable value to clients all around the world For more information visit https www accenture com us-en Careers capability-network Accenture Global Network Accenture in One Word At the heart of every great change is a great human If you have ideas ingenuity and a passion for making a difference come and be a part of our team Professional Technical Skills - Relevant experience in the required domain - Strong analytical problem-solving and communication skills - Ability to work in a fast-paced dynamic environment Additional Information - Opportunity to work on innovative projects - Career growth and leadership exposure Experience 14 to 16 Years Educational Qualification Minimum 15 Years of Education About Accenture Accenture is a leading global professional services company that helps the world s leading businesses governments and other organizations build their digital core optimize their operations accelerate revenue growth and enhance citizen services creating tangible value at speed and scale We are a talent- and innovation-led company with approximately 791 000 people serving clients in more than 120 countries Technology is at the core of change today and we are one of the world s leaders in helping drive that change with strong ecosystem relationships We combine our strength in technology and leadership in cloud data and AI with unmatched industry experience functional expertise and global delivery capability Our broad range of services solutions and assets across Strategy Consulting Technology Operations Industry X and Song together with our culture of shared success and commitment to creating 360 value enable us to help our clients reinvent and build trusted lasting relationships We measure our success by the 360 value we create for our clients each other our shareholders partners and communities Visit us at Equal Employment Opportunity Statement We believe that no one should be discriminated against because of their differences All employment decisions shall be made without regard to age race creed color religion sex national origin ancestry disability status military veteran status sexual orientation gender identity or expression genetic information marital status citizenship status or any other basis as protected by applicable law Our rich diversity makes us more creative more competitive and more creative which helps us better serve our clients and our communities

📌 Gn - Song - Mt - Salesforce Marketing Cloud - Associate Director (Hyderabad)
🏢 Accenture
📍 Hyderabad